{"title":"SONY SELL OUT PROMO 2025","description":"","products":[{"product_id":"sony-alpha-a7-iii-mirrorless-camera-body","title":"Sony Alpha A7 III Mirrorless Camera Body","description":"\u003cp\u003eThe Sony Alpha A7 III is a full-frame 24.2MP mirrorless camera with astonishing performance and image quality. Blistering performance is thanks to a new front-end LSI and BIONZ X image processor; these technologies enables to A7R Mk III to shoot burst at 10fps, record full-frame 4K 30p video, and focus up to 2 times faster than any previous generation A7.\u003cbr\u003e\u003cbr\u003eThe battery life of the A7 Mark III has also been improved thanks to a new NP-FZ100 battery that has about 2.2 times the capacity of the NP-FW50, giving the camera a battery life of approximately 710 shots.\u003cbr\u003e\u003cbr\u003eOther great features of the Sony Alpha A7 III include improved 5-axis in-body stabilization, 89 compressed RAW image buffer, touchscreen LCD, 693 phase-detection AF points, 425 contrast-detection AF points, electronic viewfinder, and extended ISO of 50 to 204800.\u003c\/p\u003e\n\u003cdiv id=\"cashback2019\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"product attribute overview\"\u003e\n\u003cdiv class=\"value\"\u003e\n\u003cul\u003e\n\u003cli\u003e24MP Full-Frame Exmor R BSI CMOS Sensor\u003c\/li\u003e\n\u003cli\u003eBIONZ X Image Processor \u0026amp; Front-End LSI\u003c\/li\u003e\n\u003cli\u003e693-Point AF System \u0026amp; 10 fps Shooting\u003c\/li\u003e\n\u003cli\u003eUHD 4K30p Video with HLG \u0026amp; S-Log3 Gammas\u003c\/li\u003e\n\u003cli\u003e2.36m-Dot Tru-Finder OLED EVF\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/M4obW6FfTt0\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"sony","offers":[{"title":"Default Title","offer_id":31054023000137,"sku":"4548736079663","price":34995.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0053\/2548\/8201\/products\/sony-alpha-a7-iii-mirrorless-camera-body-cameratek_935.jpg?v=1742822113"},{"product_id":"sony-fe-16-35mm-f-2-8-gm-lens","title":"Sony FE 16-35mm f\/2.8 GM Lens","description":"\u003cp\u003eThe Sony FE 16-35mm f\/2.8 GM lens is a full-frame wide-angle zoom that offers a wealth of opportunities to capture subjects in creative new ways. No matter what zoom setting or focus distance you shoot at, this lens delivers consistently superb resolution from corner to corner, with stunning background bokeh when required. A compact, lightweight design makes it manageable for active shooting.\u003cbr\u003e\u003c\/p\u003e\n\u003cdiv id=\"cashback2019\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"product attribute overview\"\u003e\n\u003cdiv class=\"value\" itemprop=\"description\"\u003e\n\u003cul\u003e\n\u003cli\u003eE-Mount Lens\/Full-Frame Format\u003c\/li\u003e\n\u003cli\u003eAperture Range: f\/2.8 to f\/22\u003c\/li\u003e\n\u003cli\u003eTwo Extra-Low Dispersion Elements\u003c\/li\u003e\n\u003cli\u003eThree Aspherical and Two XA Elements\u003c\/li\u003e\n\u003cli\u003eNano AR Coating and Fluorine Coating\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"sony","offers":[{"title":"Default Title","offer_id":31054034239561,"sku":"LENSOE1635GM","price":42999.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0053\/2548\/8201\/products\/sony-fe-16-35mm-f2-8-gm-lens-cameratek_973.jpg?v=1596651495"},{"product_id":"sony-fe-70-200mm-f-2-8-gm-oss-lens","title":"Sony FE 70-200mm f\/2.8 GM OSS Lens","description":"\u003cdiv class=\"product attribute overview\"\u003e\n\u003cdiv class=\"value\" itemprop=\"description\"\u003e\n\u003ch3 data-start=\"0\" data-end=\"110\"\u003e\u003cstrong data-start=\"0\" data-end=\"110\"\u003eSony FE 70-200mm f\/2.8 GM OSS Lens – Professional Telephoto Zoom for Unmatched Sharpness, Speed, and Bokeh\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"112\" data-end=\"1518\"\u003eThe Sony FE 70-200mm f\/2.8 GM OSS Lens is a flagship professional telephoto zoom engineered for photographers and videographers who demand uncompromising image quality, speed, and reliability. Designed for Sony E-mount full-frame cameras, this G Master lens delivers exceptional edge-to-edge sharpness and outstanding resolution, combined with smooth, creamy bokeh thanks to its advanced 11-blade circular diaphragm. The constant f\/2.8 aperture ensures superior low-light performance and precise depth of field control, making it perfect for portraits, sports, wildlife, weddings, and cinematic video. Its premium optical construction—featuring an XA element, aspherical elements, ED and Super ED glass—effectively minimizes chromatic aberrations, distortion, and color fringing. Sony’s Nano AR Coating enhances contrast and clarity by reducing flare and ghosting, even in harsh lighting. Built for speed, the dual linear motor and Super Sonic Wave Motor autofocus system delivers fast, silent, and highly accurate performance for both stills and video. Optical SteadyShot image stabilization ensures sharp handheld shots, especially at longer focal lengths. With a rugged, dust- and moisture-resistant magnesium alloy body and professional-grade controls, this lens is designed to perform reliably in demanding shooting environments, making it an essential tool for professionals seeking top-tier results.\u003c\/p\u003e\n\u003ch3 data-section-id=\"pm8yra\" data-start=\"1525\" data-end=\"1545\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"1529\" data-end=\"1545\"\u003eKey Features:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1547\" data-end=\"3482\" data-is-only-node=\"\" data-is-last-node=\"\"\u003e\n\u003cli data-section-id=\"8h1ukf\" data-start=\"1547\" data-end=\"1690\"\u003e\n\u003cstrong data-start=\"1549\" data-end=\"1582\"\u003e70-200mm Telephoto Zoom Range\u003c\/strong\u003e – Offers versatile framing for portraits, sports, wildlife, and events without the need to switch lenses.\u003c\/li\u003e\n\u003cli data-section-id=\"139b4vx\" data-start=\"1692\" data-end=\"1841\"\u003e\n\u003cstrong data-start=\"1694\" data-end=\"1721\"\u003eConstant f\/2.8 Aperture\u003c\/strong\u003e – Provides consistent exposure across the zoom range with excellent low-light performance and shallow depth of field.\u003c\/li\u003e\n\u003cli data-section-id=\"1e3o4ns\" data-start=\"1843\" data-end=\"1987\"\u003e\n\u003cstrong data-start=\"1845\" data-end=\"1872\"\u003eG Master Optical Design\u003c\/strong\u003e – Combines XA, aspherical, ED, and Super ED elements to deliver superior sharpness while minimizing aberrations.\u003c\/li\u003e\n\u003cli data-section-id=\"1kvgbyc\" data-start=\"1989\" data-end=\"2106\"\u003e\n\u003cstrong data-start=\"1991\" data-end=\"2022\"\u003e11-Blade Circular Diaphragm\u003c\/strong\u003e – Creates smooth, natural bokeh with beautifully rounded out-of-focus highlights.\u003c\/li\u003e\n\u003cli data-section-id=\"1q878cl\" data-start=\"2108\" data-end=\"2235\"\u003e\n\u003cstrong data-start=\"2110\" data-end=\"2129\"\u003eNano AR Coating\u003c\/strong\u003e – Reduces flare and ghosting to improve contrast and color accuracy in challenging lighting conditions.\u003c\/li\u003e\n\u003cli data-section-id=\"1r6urbu\" data-start=\"2237\" data-end=\"2379\"\u003e\n\u003cstrong data-start=\"2239\" data-end=\"2264\"\u003eFast Autofocus System\u003c\/strong\u003e – Dual Linear Motors and Super Sonic Wave Motor ensure quick, precise, and quiet autofocus for stills and video.\u003c\/li\u003e\n\u003cli data-section-id=\"c165zp\" data-start=\"2381\" data-end=\"2511\"\u003e\n\u003cstrong data-start=\"2383\" data-end=\"2419\"\u003eOptical SteadyShot Stabilization\u003c\/strong\u003e – Minimizes camera shake for sharper handheld images, especially at longer focal lengths.\u003c\/li\u003e\n\u003cli data-section-id=\"2y9wj4\" data-start=\"2513\" data-end=\"2647\"\u003e\n\u003cstrong data-start=\"2515\" data-end=\"2546\"\u003eVideo-Optimized Performance\u003c\/strong\u003e – Features reduced focus breathing and silent AF operation for smooth, professional video capture.\u003c\/li\u003e\n\u003cli data-section-id=\"1ijsm7e\" data-start=\"2649\" data-end=\"2778\"\u003e\n\u003cstrong data-start=\"2651\" data-end=\"2683\"\u003e0.96m Minimum Focus Distance\u003c\/strong\u003e – Enables detailed close-up shooting with excellent clarity and a 0.25x magnification ratio.\u003c\/li\u003e\n\u003cli data-section-id=\"120yojb\" data-start=\"2780\" data-end=\"2903\"\u003e\n\u003cstrong data-start=\"2782\" data-end=\"2814\"\u003eMagnesium Alloy Construction\u003c\/strong\u003e – Lightweight yet durable design built for professional use and long-term reliability.\u003c\/li\u003e\n\u003cli data-section-id=\"8278qc\" data-start=\"2905\" data-end=\"3016\"\u003e\n\u003cstrong data-start=\"2907\" data-end=\"2937\"\u003eDust \u0026amp; Moisture Resistance\u003c\/strong\u003e – Sealed design protects against harsh weather and environmental conditions.\u003c\/li\u003e\n\u003cli data-section-id=\"1t4d3lv\" data-start=\"3018\" data-end=\"3141\"\u003e\n\u003cstrong data-start=\"3020\" data-end=\"3044\"\u003eCustom Lens Controls\u003c\/strong\u003e – Includes focus hold buttons, focus range limiter, and AF\/MF switches for enhanced usability.\u003c\/li\u003e\n\u003cli data-section-id=\"14p0r8x\" data-start=\"3143\" data-end=\"3252\"\u003e\n\u003cstrong data-start=\"3145\" data-end=\"3180\"\u003eInternal Zoom \u0026amp; Focus Mechanism\u003c\/strong\u003e – Maintains consistent lens length for improved balance and handling.\u003c\/li\u003e\n\u003cli data-section-id=\"1fswd75\" data-start=\"3254\" data-end=\"3375\"\u003e\n\u003cstrong data-start=\"3256\" data-end=\"3283\"\u003eRemovable Tripod Collar\u003c\/strong\u003e – Allows quick switching between portrait and landscape orientation with secure mounting.\u003c\/li\u003e\n\u003cli data-section-id=\"15ls3aq\" data-start=\"3377\" data-end=\"3482\" data-is-last-node=\"\"\u003e\n\u003cstrong data-start=\"3379\" data-end=\"3401\"\u003e77mm Filter Thread\u003c\/strong\u003e – Compatible with a wide range of professional filters for creative flexibility.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIn the box:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSony FE 70-200mm f\/2.8 GM OSS Zoom Lens\u003c\/li\u003e\n\u003cli\u003eALC-SH145 Lens Hood\u003c\/li\u003e\n\u003cli\u003eALC-F77S 77mm Front Lens Cap\u003c\/li\u003e\n\u003cli\u003eALC-R1EM Rear Lens Cap\u003c\/li\u003e\n\u003cli\u003eTripod Mount\u003c\/li\u003e\n\u003cli\u003eLens Case\u003c\/li\u003e\n\u003cli\u003eLimited 2-Year Warranty\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"sony","offers":[{"title":"Default Title","offer_id":31054067171401,"sku":"4548736038417","price":45995.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0053\/2548\/8201\/files\/sony-fe-70-200mm-f2-8-gm-oss-lens-1.webp?v=1777899929"},{"product_id":"sony-alpha-a7s-iii-mirrorless-digital-camera-body-only","title":"Sony Alpha a7S III Mirrorless Digital Camera (Body Only)","description":"\u003ch3 data-start=\"0\" data-end=\"1456\"\u003e\u003cstrong\u003eSony Alpha a7S III Mirrorless Digital Camera (Body Only)\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"0\" data-end=\"1456\"\u003eThe Sony Alpha A7S III Mirrorless Camera with its 12.1MP full-frame Exmor R CMOS sensor is a cinematic powerhouse engineered for professionals who demand extraordinary video and photo performance in any lighting condition. Designed for filmmakers and content creators, this compact 35mm full-frame camera delivers stunning 4K video at 120fps (4:2:2 10-bit), Full HD at 240fps, and 16-bit RAW output via HDMI for unparalleled color depth and dynamic range. Powered by the next-generation BIONZ XR image processor, which is 8x faster than its predecessor, the A7S III ensures lightning-fast readout, incredible low-light sensitivity up to ISO 409,600, and breathtaking image detail with minimal noise. Its advanced 759-point Fast Hybrid AF system with Real-time Eye AF and 425 contrast points guarantees 92% coverage for precise subject tracking, even in challenging scenes. Built to perform under pressure, it features a redesigned cooling system for unlimited 4K recording, dual CFexpress Type A \/ SD card slots, and the world’s highest-resolution 9.44M-dot OLED viewfinder for crystal-clear monitoring. Combined with a 5-axis in-body image stabilization system, fully articulating 3.0” touchscreen, and durable magnesium alloy body, the Sony A7S III redefines professional filmmaking and low-light photography—delivering true creative freedom without compromise.\u003c\/p\u003e\n\u003ch3 data-start=\"1463\" data-end=\"1529\"\u003e\u003cstrong data-start=\"1470\" data-end=\"1529\"\u003eKey Features – Sony Alpha A7S III Mirrorless Camera\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1531\" data-end=\"4387\"\u003e\n\u003cli data-start=\"1531\" data-end=\"1682\"\u003e\n\u003cp data-start=\"1533\" data-end=\"1682\"\u003e\u003cstrong data-start=\"1533\" data-end=\"1574\"\u003e12.1MP Full-Frame Exmor R CMOS Sensor\u003c\/strong\u003e – Backside-illuminated design for twice the readout speed, superior detail, and low noise in every frame.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1683\" data-end=\"1862\"\u003e\n\u003cp data-start=\"1685\" data-end=\"1862\"\u003e\u003cstrong data-start=\"1685\" data-end=\"1733\"\u003eBIONZ XR Image Processing Engine (8x Faster)\u003c\/strong\u003e – Delivers exceptional color accuracy, faster image rendering, and reduced rolling shutter for professional-grade performance.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1863\" data-end=\"2010\"\u003e\n\u003cp data-start=\"1865\" data-end=\"2010\"\u003e\u003cstrong data-start=\"1865\" data-end=\"1915\"\u003e4K Video Recording up to 120fps (4:2:2 10-bit)\u003c\/strong\u003e – Capture ultra-smooth cinematic footage with incredible dynamic range and rich color depth.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2011\" data-end=\"2150\"\u003e\n\u003cp data-start=\"2013\" data-end=\"2150\"\u003e\u003cstrong data-start=\"2013\" data-end=\"2055\"\u003e16-Bit RAW Output via HDMI (Up to 60p)\u003c\/strong\u003e – External recording for unmatched post-production flexibility and superior tonal gradation.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2151\" data-end=\"2266\"\u003e\n\u003cp data-start=\"2153\" data-end=\"2266\"\u003e\u003cstrong data-start=\"2153\" data-end=\"2184\"\u003eFull HD Recording at 240fps\u003c\/strong\u003e – Perfect for slow-motion cinematography with crisp detail and smooth playback.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2267\" data-end=\"2406\"\u003e\n\u003cp data-start=\"2269\" data-end=\"2406\"\u003e\u003cstrong data-start=\"2269\" data-end=\"2314\"\u003eBase ISO 160 (S-Log3) and Max ISO 409,600\u003c\/strong\u003e – Industry-leading low-light performance for clean, noise-free images in any environment.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2407\" data-end=\"2539\"\u003e\n\u003cp data-start=\"2409\" data-end=\"2539\"\u003e\u003cstrong data-start=\"2409\" data-end=\"2472\"\u003eAdvanced 759-Point Phase Detection AF + 425 Contrast Points\u003c\/strong\u003e – Covers 92% of the frame with ultra-fast and accurate focusing.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2540\" data-end=\"2676\"\u003e\n\u003cp data-start=\"2542\" data-end=\"2676\"\u003e\u003cstrong data-start=\"2542\" data-end=\"2579\"\u003eReal-time Eye AF (Human \u0026amp; Animal)\u003c\/strong\u003e – AI-powered autofocus maintains pin-sharp focus on eyes during motion or low-light recording.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2677\" data-end=\"2827\"\u003e\n\u003cp data-start=\"2679\" data-end=\"2827\"\u003e\u003cstrong data-start=\"2679\" data-end=\"2743\"\u003e5-Axis SteadyShot INSIDE Image Stabilization (Up to 5 Stops)\u003c\/strong\u003e – Compensates for handheld shake and delivers steady, blur-free video and stills.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2828\" data-end=\"2951\"\u003e\n\u003cp data-start=\"2830\" data-end=\"2951\"\u003e\u003cstrong data-start=\"2830\" data-end=\"2859\"\u003eActive Mode Stabilization\u003c\/strong\u003e – Provides enhanced steadiness with only a 10% crop while maintaining full 4K resolution.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2952\" data-end=\"3075\"\u003e\n\u003cp data-start=\"2954\" data-end=\"3075\"\u003e\u003cstrong data-start=\"2954\" data-end=\"3001\"\u003e9.44M-Dot OLED Viewfinder (QXGA Resolution)\u003c\/strong\u003e – World’s highest-resolution EVF offering stunning clarity and realism.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3076\" data-end=\"3226\"\u003e\n\u003cp data-start=\"3078\" data-end=\"3226\"\u003e\u003cstrong data-start=\"3078\" data-end=\"3128\"\u003e3.0\" Fully Articulating Vari-Angle Touchscreen\u003c\/strong\u003e – Ideal for vlogging, self-recording, and dynamic shooting angles with full touch menu control.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3227\" data-end=\"3369\"\u003e\n\u003cp data-start=\"3229\" data-end=\"3369\"\u003e\u003cstrong data-start=\"3229\" data-end=\"3280\"\u003ePassive Cooling System with Unlimited Recording\u003c\/strong\u003e – Prevents overheating during long 4K recording sessions, ensuring reliability on set.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3370\" data-end=\"3515\"\u003e\n\u003cp data-start=\"3372\" data-end=\"3515\"\u003e\u003cstrong data-start=\"3372\" data-end=\"3420\"\u003eDual CFexpress Type A \/ SD UHS-II Card Slots\u003c\/strong\u003e – Flexible media compatibility for high-speed data transfer and extended recording sessions.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3516\" data-end=\"3649\"\u003e\n\u003cp data-start=\"3518\" data-end=\"3649\"\u003e\u003cstrong data-start=\"3518\" data-end=\"3568\"\u003e10 fps Continuous Shooting with AF\/AE Tracking\u003c\/strong\u003e – Capture fast-moving subjects with consistent exposure and pinpoint accuracy.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3650\" data-end=\"3791\"\u003e\n\u003cp data-start=\"3652\" data-end=\"3791\"\u003e\u003cstrong data-start=\"3652\" data-end=\"3705\"\u003eProfessional Color Profiles (S-Log2, S-Log3, HLG)\u003c\/strong\u003e – Achieve cinematic tones and HDR workflow flexibility for post-production grading.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3792\" data-end=\"3925\"\u003e\n\u003cp data-start=\"3794\" data-end=\"3925\"\u003e\u003cstrong data-start=\"3794\" data-end=\"3831\"\u003eMagnesium Alloy Body Construction\u003c\/strong\u003e – Durable, lightweight chassis designed for professional field use and long shooting hours.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3926\" data-end=\"4062\"\u003e\n\u003cp data-start=\"3928\" data-end=\"4062\"\u003e\u003cstrong data-start=\"3928\" data-end=\"3982\"\u003eBuilt-in Wi-Fi (2.4\/5GHz) \u0026amp; Remote Control Support\u003c\/strong\u003e – Enables instant file transfer, live tethering, and wireless camera control.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4063\" data-end=\"4201\"\u003e\n\u003cp data-start=\"4065\" data-end=\"4201\"\u003e\u003cstrong data-start=\"4065\" data-end=\"4099\"\u003eHigh-Capacity NP-FZ100 Battery\u003c\/strong\u003e – Delivers up to 600 shots or 95 minutes of 4K video per charge for extended production capability.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4202\" data-end=\"4387\"\u003e\n\u003cp data-start=\"4204\" data-end=\"4387\"\u003e\u003cstrong data-start=\"4204\" data-end=\"4257\"\u003eIdeal for Filmmakers, Vloggers \u0026amp; Content Creators\u003c\/strong\u003e – A full-frame camera that merges exceptional image quality, powerful video features, and reliable performance in any scenario.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eIn the box:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSony Alpha a7S III Mirrorless Digital Camera\u003c\/li\u003e\n\u003cli\u003eSony NP-FZ100 Rechargeable Lithium-Ion Battery (2280mAh)\u003c\/li\u003e\n\u003cli\u003eSony BC-QZ1 Battery Charger\u003c\/li\u003e\n\u003cli\u003eSony ALC-B1EM Body Cap for E-Mount Cameras\u003c\/li\u003e\n\u003cli\u003eUSB Type-C to Type-A Cable\u003c\/li\u003e\n\u003cli\u003eCable Protector\u003c\/li\u003e\n\u003cli\u003eShoulder Strap\u003c\/li\u003e\n\u003cli\u003eAccessory Shoe Cap\u003c\/li\u003e\n\u003cli\u003eEyepiece Cup\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/iFXJoHsymnA\" title=\"Sony A7sIII CINEMATIC Launch Video - NO LIMITS\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e","brand":"sony","offers":[{"title":"Default Title","offer_id":31725399048265,"sku":"4548736121362","price":72995.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0053\/2548\/8201\/products\/SonyAlphaa7SIIIMirrorlessDigitalCamera_BodyOnly.jpg?v=1661330953"},{"product_id":"sony-alpha-1-mirrorless-digital-camera-body-switch-to-sony-trade-in-promotion","title":"Sony Alpha 1 Mirrorless Digital Camera Body","description":"\u003cp\u003eAt its core, the Alpha 1, or a1, is distinguished by a newly designed 50.1MP full-frame Exmor RS BSI CMOS sensor and the BIONZ XR processing engine. Pairing the efficient stacked sensor design with optimized processing means the a1 is capable of 30 fps continuous shooting at full-resolution, 8K 30p and 4K 120p 10-bit video recording, and still offers versatile sensitivity up to ISO 102400 for low-light shooting. The sensor's design also includes a 759-point Fast Hybrid AF system, which offers advanced subject tracking and Real-time Eye AF on humans and animals, even including a dedicated Bird Mode.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eDespite the connotations of a high-resolution sensor, the a1 is a strong contender in the video arena, offering 8K and 4K recording resolutions along with full pixel readout, internal 4:2:2 10-bit sampling, and 16-bit raw output via the full-size HDMI. No recording limit allows for extended takes and, matching with professional cine cameras, the a1 includes S-Cinetone support for smooth skin-tone rendering along with well-controlled highlights and soft colours.\u003c\/p\u003e\n\u003cp\u003ePhysically, the a1 has a familiar shape, but internally it reaps the best tech of the Alpha series with some notable upgrades, including a 9.44m-dot OLED EVF that touts a 240 fps refresh rate for fluid motion rendering and greatly reduced blackout when shooting continuously. The camera's shutter design has also been revised and now offers full-frame flash sync speeds up to 1\/400 sec, and flash sync up to 1\/200 sec is even supported when working with the silent electronic shutter. At the rear of the camera is a 3.0\" tilting touchscreen LCD and both Bluetooth and Wi-Fi connectivity, with 2x2 MIMO support, offer wireless remote control and file transfer capabilities. Additionally, the a1 includes dual memory card slots, both of which support working with CFexpress Type A or SD UHS-II memory cards for flexible and high-speed file storage.\u003c\/p\u003e\n\u003cul class=\"list_22p_DbxsLr4MV-m3EOA_5T\"\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_1k-sWDbEV5fQJj1k-1SEFn\"\u003e50MP Full-Frame Exmor RS BSI CMOS Sensor\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_1k-sWDbEV5fQJj1k-1SEFn\"\u003eUp to 30 fps Shooting, ISO 50-102400\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_1k-sWDbEV5fQJj1k-1SEFn\"\u003e8K 30p and 4K 120p Video in 10-Bit\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_1k-sWDbEV5fQJj1k-1SEFn\"\u003e4.3K 16-Bit Raw Video Output, S-Cinetone\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_1k-sWDbEV5fQJj1k-1SEFn\"\u003e9.44m-Dot EVF with 240 fps Refresh Rate\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_1k-sWDbEV5fQJj1k-1SEFn\"\u003e759-Pt. Fast Hybrid AF, Real-time Eye AF\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_1k-sWDbEV5fQJj1k-1SEFn\"\u003e5-Axis SteadyShot Image Stabilization\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_1k-sWDbEV5fQJj1k-1SEFn\"\u003eDual Drive Mech. Shutter, 1\/400 Sec Sync\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_1k-sWDbEV5fQJj1k-1SEFn\"\u003e5 GHz MIMO Wi-Fi, 1000BASE-T Ethernet\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_1k-sWDbEV5fQJj1k-1SEFn\"\u003eDual CFexpress Type A\/SD Card Slots\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/H0om2qHS1o4\" height=\"315\" width=\"560\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e","brand":"sony","offers":[{"title":"Default Title","offer_id":39389461512265,"sku":"4548736130715","price":114995.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0053\/2548\/8201\/products\/SonyAlpha1.jpg?v=1630259883"},{"product_id":"sony-alpha-a7-iii-mirrorless-camera-with-fe-28-70mm-f3-5-5-6-oss-lens","title":"Sony Alpha A7 III Mirrorless Camera with FE 28-70mm F3.5-5.6 OSS Lens","description":"\u003cp\u003eThe Sony Alpha a7 III with FE 28-70mm f\/3.5-5.6 OSS Lens is a high-performance full-frame mirrorless camera built for professionals and enthusiasts who demand superior image quality, versatility, and speed. Equipped with a powerful 24.2MP back-illuminated Exmor R™ BSI CMOS sensor, advanced BIONZ X™ image processor, and front-end LSI, it delivers exceptional detail, reduced noise, and outstanding dynamic range, even in challenging low-light conditions with its expanded ISO sensitivity of 50–204,800. The camera’s cutting-edge Fast Hybrid AF system, featuring 693 phase-detection and 425 contrast-detection points, ensures fast, accurate autofocus across 93% of the frame, while Eye AF technology guarantees razor-sharp portraits. Perfect for videographers, the a7 III records UHD 4K video with full-pixel readout, no pixel binning, HDR (HLG), and S-Log3 gamma for cinematic results, while 5-axis SteadyShot INSIDE stabilisation keeps both stills and video steady. With 10 fps continuous shooting, 14-bit RAW output, and robust in-body stabilisation, it excels in action, portrait, landscape, and event photography. The included Sony FE 28-70mm f\/3.5-5.6 OSS lens enhances everyday shooting with its versatile zoom range, compact design, and built-in Optical SteadyShot for crisp, blur-free results. Combining professional-grade performance, lightweight portability, and advanced features, the Sony a7 III kit is the ultimate choice for photographers and videographers seeking precision, power, and creative freedom.\u003c\/p\u003e\n\u003cul class=\"list_22p_DbxsLr4MV-m3EOA_5T\"\u003e\u003c\/ul\u003e\n\u003ch3 data-end=\"257\" data-start=\"211\"\u003eSony Alpha a7 III Camera Key Features\u003c\/h3\u003e\n\u003cul data-end=\"1356\" data-start=\"258\"\u003e\n\u003cli data-end=\"403\" data-start=\"258\"\u003e\n\u003cp data-end=\"403\" data-start=\"260\"\u003e\u003cstrong data-end=\"318\" data-start=\"260\"\u003e24.2MP Full-Frame Back-Illuminated Exmor R CMOS Sensor\u003c\/strong\u003e with advanced BIONZ X image processor for stunning image quality and dynamic range\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"536\" data-start=\"404\"\u003e\n\u003cp data-end=\"536\" data-start=\"406\"\u003e\u003cstrong data-end=\"482\" data-start=\"406\"\u003e4D FOCUS system with 693 phase-detection \u0026amp; 425 contrast-detection points\u003c\/strong\u003e for fast, precise autofocus across 93% of the frame\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"655\" data-start=\"537\"\u003e\n\u003cp data-end=\"655\" data-start=\"539\"\u003e\u003cstrong data-end=\"586\" data-start=\"539\"\u003eEye AF with continuous tracking (AF-C mode)\u003c\/strong\u003e revolutionises portrait photography with razor-sharp eye detection\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"778\" data-start=\"656\"\u003e\n\u003cp data-end=\"778\" data-start=\"658\"\u003e\u003cstrong data-end=\"708\" data-start=\"658\"\u003eHigh-speed continuous shooting at up to 10 fps\u003c\/strong\u003e with AF\/AE tracking, including silent shooting for discreet moments\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"914\" data-start=\"779\"\u003e\n\u003cp data-end=\"914\" data-start=\"781\"\u003e\u003cstrong data-end=\"807\" data-start=\"781\"\u003e4K UHD video recording\u003c\/strong\u003e with full-pixel readout, 2.4x oversampling, HLG (Hybrid Log-Gamma), and S-Log3 for cinematic HDR results\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1023\" data-start=\"915\"\u003e\n\u003cp data-end=\"1023\" data-start=\"917\"\u003e\u003cstrong data-end=\"965\" data-start=\"917\"\u003e5-axis SteadyShot INSIDE image stabilisation\u003c\/strong\u003e for blur-free handheld shooting in both photo and video\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1112\" data-start=\"1024\"\u003e\n\u003cp data-end=\"1112\" data-start=\"1026\"\u003e\u003cstrong data-end=\"1053\" data-start=\"1026\"\u003eISO range up to 204,800\u003c\/strong\u003e for exceptional low-light performance with reduced noise\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1211\" data-start=\"1113\"\u003e\n\u003cp data-end=\"1211\" data-start=\"1115\"\u003e\u003cstrong data-end=\"1148\" data-start=\"1115\"\u003e2.36m-dot Tru-Finder OLED EVF\u003c\/strong\u003e and 3.0” tilting touchscreen LCD for clear, flexible viewing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1356\" data-start=\"1212\"\u003e\n\u003cp data-end=\"1356\" data-start=\"1214\"\u003e\u003cstrong data-end=\"1261\" data-start=\"1214\"\u003eRugged, weather-sealed magnesium alloy body\u003c\/strong\u003e with dual SD card slots, USB Type-C connectivity, Wi-Fi \u0026amp; NFC for reliable, professional use\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3 data-end=\"1419\" data-start=\"1363\"\u003eSony FE 28-70mm f\/3.5-5.6 OSS Lens Key Features\u003c\/h3\u003e\n\u003cul data-end=\"2136\" data-start=\"1420\"\u003e\n\u003cli data-end=\"1534\" data-start=\"1420\"\u003e\n\u003cp data-end=\"1534\" data-start=\"1422\"\u003e\u003cstrong data-end=\"1454\" data-start=\"1422\"\u003eVersatile 28–70mm zoom range\u003c\/strong\u003e ideal for everyday photography including landscapes, portraits, and snapshots\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1642\" data-start=\"1535\"\u003e\n\u003cp data-end=\"1642\" data-start=\"1537\"\u003e\u003cstrong data-end=\"1579\" data-start=\"1537\"\u003eOptical SteadyShot image stabilisation\u003c\/strong\u003e reduces blur from handheld shooting and low-light conditions\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1735\" data-start=\"1643\"\u003e\n\u003cp data-end=\"1735\" data-start=\"1645\"\u003e\u003cstrong data-end=\"1679\" data-start=\"1645\"\u003eCompact and lightweight design\u003c\/strong\u003e with variable f\/3.5-5.6 aperture for easy portability\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1879\" data-start=\"1736\"\u003e\n\u003cp data-end=\"1879\" data-start=\"1738\"\u003e\u003cstrong data-end=\"1765\" data-start=\"1738\"\u003eAdvanced optical design\u003c\/strong\u003e with one extra-low dispersion (ED) element and three aspherical elements to minimise distortion and aberrations\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1971\" data-start=\"1880\"\u003e\n\u003cp data-end=\"1971\" data-start=\"1882\"\u003e\u003cstrong data-end=\"1928\" data-start=\"1882\"\u003eLinear autofocus motor with internal focus\u003c\/strong\u003e ensures smooth, fast, and quiet focusing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2055\" data-start=\"1972\"\u003e\n\u003cp data-end=\"2055\" data-start=\"1974\"\u003e\u003cstrong data-end=\"2028\" data-start=\"1974\"\u003eDurable, dust- and moisture-resistant construction\u003c\/strong\u003e for reliable outdoor use\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2136\" data-start=\"2056\"\u003e\n\u003cp data-end=\"2136\" data-start=\"2058\"\u003e\u003cstrong data-end=\"2092\" data-start=\"2058\"\u003eSeven-blade circular diaphragm\u003c\/strong\u003e creates beautifully smooth, natural bokeh\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eIn the box:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSony Alpha a7III Mirrorless Digital Camera Body\u003c\/li\u003e\n\u003cul\u003e\n\u003cli\u003eNP-FZ100 Rechargeable Lithium-Ion Battery (2280mAh)\u003c\/li\u003e\n\u003cli\u003eAC Adapter\u003c\/li\u003e\n\u003cli\u003eMicro-USB Cable\u003c\/li\u003e\n\u003cli\u003eALC-B1EM Body Cap for E-Mount Cameras\u003c\/li\u003e\n\u003cli\u003eAccessory Shoe Cap\u003c\/li\u003e\n\u003cli\u003eEyepiece Cap\u003c\/li\u003e\n\u003cli\u003eShoulder Strap\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cli\u003eSony FE 28-70mm f\/3.5-5.6 OSS Lens\u003c\/li\u003e\n\u003cli\u003eLimited 2-Year Warranty\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/M4obW6FfTt0?si=Z_ewEMJSNqx987ew\" height=\"315\" width=\"560\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e","brand":"sony","offers":[{"title":"Default Title","offer_id":39389486612553,"sku":"4548736079731","price":40995.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0053\/2548\/8201\/products\/SonyAlphaa7IIIMirrorlessDigitalCamerawith28-70mmLens.jpg?v=1742822208"},{"product_id":"sony-fe-24mm-f-1-4-gm-lens-r6-500-sony-cashback","title":"Sony FE 24mm f\/1.4 GM Lens","description":"\u003ch3 data-end=\"1386\" data-start=\"0\"\u003e\u003cstrong\u003eSony FE 24mm f\/1.4 GM Lens\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-end=\"1386\" data-start=\"0\"\u003eThe Sony FE 24mm f\/1.4 GM Lens is a premium ultra-wide-angle prime lens engineered for professionals who demand exceptional sharpness, speed, and creative control in both photography and videography. Designed for Sony E-mount full-frame cameras, this G Master lens delivers outstanding corner-to-corner resolution even at its wide f\/1.4 aperture, making it ideal for landscapes, astrophotography, architecture, and low-light shooting. Its advanced optical design incorporates two extreme aspherical (XA) elements and three extra-low dispersion (ED) elements to effectively eliminate distortion, coma, and chromatic aberration, ensuring crisp, high-contrast images across the frame. Sony’s Nano AR coating minimizes flare and ghosting for superior clarity in challenging lighting conditions, while the 11-blade rounded diaphragm produces beautifully smooth, natural bokeh. The lightweight yet robust build, combined with a high-power Direct Drive Super Sonic Wave Motor (DDSSM), delivers fast, precise, and near-silent autofocus performance. With professional features like a de-clickable aperture ring, customizable focus hold button, internal focusing, and dust- and moisture-resistant construction, the Sony FE 24mm f\/1.4 GM stands out as a versatile, high-performance lens for creators who refuse to compromise on image quality or reliability.\u003c\/p\u003e\n\u003ch3 data-end=\"1409\" data-start=\"1388\"\u003e\u003cstrong data-end=\"1409\" data-start=\"1388\"\u003eKey Features:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-is-only-node=\"\" data-is-last-node=\"\" data-end=\"2995\" data-start=\"1410\"\u003e\n\u003cli data-end=\"1536\" data-start=\"1410\" data-section-id=\"eauz3a\"\u003e\n\u003cp data-end=\"1536\" data-start=\"1412\"\u003e\u003cstrong data-end=\"1442\" data-start=\"1412\"\u003eUltra-Fast f\/1.4 Aperture:\u003c\/strong\u003e Exceptional low-light performance and superior depth of field control for creative shooting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1690\" data-start=\"1537\" data-section-id=\"24xkaw\"\u003e\n\u003cp data-end=\"1690\" data-start=\"1539\"\u003e\u003cstrong data-end=\"1571\" data-start=\"1539\"\u003eG Master Optical Excellence:\u003c\/strong\u003e Two XA elements and three ED elements deliver outstanding sharpness with minimal distortion and chromatic aberration\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1814\" data-start=\"1691\" data-section-id=\"18mkcqx\"\u003e\n\u003cp data-end=\"1814\" data-start=\"1693\"\u003e\u003cstrong data-end=\"1734\" data-start=\"1693\"\u003eStunning Corner-to-Corner Resolution:\u003c\/strong\u003e Maintains high image quality across the entire frame, even wide open at f\/1.4\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1929\" data-start=\"1815\" data-section-id=\"1s0zze\"\u003e\n\u003cp data-end=\"1929\" data-start=\"1817\"\u003e\u003cstrong data-end=\"1846\" data-start=\"1817\"\u003eBeautiful 11-Blade Bokeh:\u003c\/strong\u003e Rounded diaphragm creates smooth, creamy background blur with natural highlights\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2045\" data-start=\"1930\" data-section-id=\"8yts49\"\u003e\n\u003cp data-end=\"2045\" data-start=\"1932\"\u003e\u003cstrong data-end=\"1952\" data-start=\"1932\"\u003eNano AR Coating:\u003c\/strong\u003e Effectively reduces flare and ghosting for enhanced contrast and clarity in backlit scenes\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2153\" data-start=\"2046\" data-section-id=\"eb9hxf\"\u003e\n\u003cp data-end=\"2153\" data-start=\"2048\"\u003e\u003cstrong data-end=\"2079\" data-start=\"2048\"\u003eHigh-Speed DDSSM Autofocus:\u003c\/strong\u003e Fast, precise, and ultra-quiet focusing ideal for both stills and video\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2269\" data-start=\"2154\" data-section-id=\"aucehu\"\u003e\n\u003cp data-end=\"2269\" data-start=\"2156\"\u003e\u003cstrong data-end=\"2187\" data-start=\"2156\"\u003eDe-Clickable Aperture Ring:\u003c\/strong\u003e Seamless transition between clicked (photo) and smooth (video) aperture control\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2382\" data-start=\"2270\" data-section-id=\"d4u51e\"\u003e\n\u003cp data-end=\"2382\" data-start=\"2272\"\u003e\u003cstrong data-end=\"2307\" data-start=\"2272\"\u003eCustomizable Focus Hold Button:\u003c\/strong\u003e Assign secondary functions for improved workflow and shooting efficiency\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2478\" data-start=\"2383\" data-section-id=\"tvwt5d\"\u003e\n\u003cp data-end=\"2478\" data-start=\"2385\"\u003e\u003cstrong data-end=\"2414\" data-start=\"2385\"\u003eInternal Focus Mechanism:\u003c\/strong\u003e Maintains lens balance and enhances handling during operation\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2584\" data-start=\"2479\" data-section-id=\"1e66ww5\"\u003e\n\u003cp data-end=\"2584\" data-start=\"2481\"\u003e\u003cstrong data-end=\"2514\" data-start=\"2481\"\u003eCompact \u0026amp; Lightweight Design:\u003c\/strong\u003e Weighs only 445g, making it one of the lightest lenses in its class\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2695\" data-start=\"2585\" data-section-id=\"1vw7pqy\"\u003e\n\u003cp data-end=\"2695\" data-start=\"2587\"\u003e\u003cstrong data-end=\"2618\" data-start=\"2587\"\u003eDurable Professional Build:\u003c\/strong\u003e Dust- and moisture-resistant construction for reliable outdoor performance\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2791\" data-start=\"2696\" data-section-id=\"drezgq\"\u003e\n\u003cp data-end=\"2791\" data-start=\"2698\"\u003e\u003cstrong data-end=\"2732\" data-start=\"2698\"\u003eFluorine-Coated Front Element:\u003c\/strong\u003e Repels water, oil, and fingerprints for easy maintenance\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2897\" data-start=\"2792\" data-section-id=\"4uj1lu\"\u003e\n\u003cp data-end=\"2897\" data-start=\"2794\"\u003e\u003cstrong data-end=\"2824\" data-start=\"2794\"\u003eClose Focusing Capability:\u003c\/strong\u003e Minimum focus distance of 24cm for versatile wide-angle close-up shots\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-is-last-node=\"\" data-end=\"2995\" data-start=\"2898\" data-section-id=\"1lc9f2b\"\u003e\n\u003cp data-is-last-node=\"\" data-end=\"2995\" data-start=\"2900\"\u003e\u003cstrong data-end=\"2930\" data-start=\"2900\"\u003e67mm Filter Compatibility:\u003c\/strong\u003e Supports a wide range of filters for creative and protective use\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/85hNcM_Zgng\" height=\"315\" width=\"560\"\u003e\u003c\/iframe\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"sony","offers":[{"title":"Default Title","offer_id":39389541367881,"sku":"4548736083981","price":31495.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0053\/2548\/8201\/products\/SonyFE24mmf1.4GMLens.jpg?v=1629461182"},{"product_id":"sony-fe-14mm-f-1-8-gm-lens","title":"Sony FE 14mm f\/1.8 GM Lens","description":"\u003cdiv data-mce-fragment=\"1\" id=\"orms-product-description\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe Sony FE 14mm f\/1.8 GM Lens is an ultra-wide-angle prime lens that's designed for Sony Full-Frame E-mount Mirrorless cameras, being ideal for photographers wanting to capture beautiful landscapes, nature, architecture, and astrophotography shots.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eThe wide-angle 14mm from Sony offers an extremely fast, versatile performance throughout its focal length. The lens features quite a variety of advanced specifications to ensure that immaculate image quality is constantly delivered when photographing, which is all thanks to enhancing optics that includes one super ED element to reduce chromatic aberrations, and two XA (extreme aspherical) elements to effectively control spherical aberrations to achieve a high degree of image sharpness and clarity. Other features include a Nano AR II coating to limit ghosting from occurring and lens flare, an XD Linear Motor System that utilises two separate motors to achieve really fast and quiet focus, a minimum focus distance of 25cm, dust- and moisture-sealed design and fluorine-coated outer elements that's been applied to the optics to support shooting in inclement weather conditions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"product attribute overview\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"value std\" itemprop=\"description\"\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eE-Mount Lens\/Full-Frame Format\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eAperture Range: f\/1.8 to f\/16\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eTwo XA Elements, One Super ED Element\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eNano AR II and Fluorine Coatings\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/R3BP4YEkdas\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"sony","offers":[{"title":"Default Title","offer_id":39411203276873,"sku":"LENSOE14F18GM","price":31495.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0053\/2548\/8201\/products\/SonyFE14mmf1.8GMLens3.jpg?v=1632130961"},{"product_id":"sony-alpha-a7-iv-mirrorless-digital-camera-body-only","title":"Sony Alpha A7 IV Mirrorless Digital Camera (Body Only)","description":"\u003ch3 data-start=\"0\" data-end=\"1424\"\u003e\u003cstrong\u003eSony Alpha A7 IV Mirrorless Digital Camera (Body Only)\u003cimg\u003e\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"0\" data-end=\"1424\"\u003eThe Sony Alpha A7 IV Mirrorless Digital Camera is the ultimate hybrid powerhouse built for professional photographers, filmmakers, and content creators who demand cutting-edge image quality and performance. Equipped with a newly developed 33MP Full-Frame Exmor R BSI CMOS Sensor and the flagship BIONZ XR processor, the A7 IV delivers breathtaking clarity, low noise, and an incredible 15-stop dynamic range for lifelike detail in every frame. Designed for versatility, it supports 10fps continuous shooting, real-time Eye AF for humans, animals, and birds, and advanced video capabilities including 4K 60p 10-bit recording, S-Cinetone color profile, and S-Log3 gamma for cinematic results. Its 5.5-stop in-body 5-axis stabilization ensures smooth handheld shots, while the 759-point Fast Hybrid AF system tracks subjects with unmatched precision. Featuring a 3.68M-dot OLED Tru-Finder EVF, fully articulating touchscreen, dual card slots, and USB 3.2 Type-C live streaming support, the Sony A7 IV delivers a seamless workflow for professionals who create both stunning stills and dynamic video content. With robust connectivity, advanced autofocus tools, and a durable ergonomic design, the Sony A7 IV redefines what a full-frame mirrorless camera can do—making it the perfect hybrid solution for creators who want it all.\u003c\/p\u003e\n\u003ch3 data-start=\"1431\" data-end=\"1450\"\u003e\u003cstrong data-start=\"1431\" data-end=\"1448\"\u003eKey Features:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli data-start=\"418\" data-end=\"686\"\u003e\n\u003cp data-start=\"420\" data-end=\"686\"\u003e\u003cstrong data-start=\"423\" data-end=\"467\"\u003e33MP Full-Frame Exmor R BSI CMOS Sensor:\u003c\/strong\u003e Newly developed back-illuminated sensor delivers ultra-sharp, low-noise images with lifelike color reproduction and an impressive 15-stop dynamic range, ensuring exceptional detail in both highlights and shadows.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"688\" data-end=\"963\"\u003e\n\u003cp data-start=\"690\" data-end=\"963\"\u003e\u003cstrong data-start=\"693\" data-end=\"731\"\u003ePowerful BIONZ XR Image Processor:\u003c\/strong\u003e Next-generation processor offers 8x faster performance than its predecessor, enabling 10fps continuous shooting, lightning-fast AF\/AE calculations, and superior overall responsiveness for demanding professional workflows.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"965\" data-end=\"1244\"\u003e\n\u003cp data-start=\"967\" data-end=\"1244\"\u003e\u003cstrong data-start=\"971\" data-end=\"1004\"\u003eCinematic 4K Video Recording:\u003c\/strong\u003e Capture 4K 60p 10-bit 4:2:2 video with full pixel readout and 7K oversampling for maximum sharpness. Supports S-Cinetone, S-Log3, and HLG color profiles for Hollywood-grade tonal range, skin tones, and HDR production.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1246\" data-end=\"1496\"\u003e\n\u003cp data-start=\"1248\" data-end=\"1496\"\u003e\u003cstrong data-start=\"1251\" data-end=\"1294\"\u003e759-Point Fast Hybrid Autofocus System:\u003c\/strong\u003e Covers\u003cstrong\u003e \u003c\/strong\u003e94% of the image area with advanced AI-based Real-Time Tracking and Real-Time Eye AF for humans, animals, and birds—delivering unmatched precision, even in low light down to -4 EV.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1498\" data-end=\"1713\"\u003e\n\u003cp data-start=\"1500\" data-end=\"1713\"\u003e\u003cstrong data-start=\"1503\" data-end=\"1555\"\u003e5.5-Stop 5-Axis SteadyShot INSIDE Stabilization:\u003c\/strong\u003e Built-in image stabilization compensates for five types of camera shake, ensuring crisp stills and smooth video—even during handheld or telephoto shooting.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1715\" data-end=\"1953\"\u003e\n\u003cp data-start=\"1717\" data-end=\"1953\"\u003e\u003cstrong data-start=\"1720\" data-end=\"1762\"\u003eProfessional Video Tools for Creators:\u003c\/strong\u003e Includes Focus Map, Breathing Compensation, and AF Assist (inspired by Sony’s Cinema Line) for refined manual control and seamless focus transitions during cinematic recording.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1955\" data-end=\"2148\"\u003e\n\u003cp data-start=\"1957\" data-end=\"2148\"\u003e\u003cstrong data-start=\"1960\" data-end=\"1987\"\u003eAdvanced Color Science:\u003c\/strong\u003e Incorporates S-Cinetone technology from Sony’s FX and Venice cinema cameras, providing rich, filmic color depth and natural skin tones directly in-camera.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2150\" data-end=\"2416\"\u003e\n\u003cp data-start=\"2152\" data-end=\"2416\"\u003e\u003cstrong data-start=\"2156\" data-end=\"2212\"\u003eHigh-Resolution Viewfinder \u0026amp; Vari-Angle Touchscreen:\u003c\/strong\u003e Features a 3.68M-dot Quad VGA OLED EVF for sharp, true-to-life previews and a 3.0-inch fully articulating 1.03M-dot touchscreen ideal for vlogging, self-recording, and flexible shooting angles.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2418\" data-end=\"2661\"\u003e\n\u003cp data-start=\"2420\" data-end=\"2661\"\u003e\u003cstrong data-start=\"2423\" data-end=\"2474\"\u003eDual Memory Card Slots for Workflow Efficiency:\u003c\/strong\u003e Dual slots supporting CFexpress Type A and UHS-II SD cards provide fast data transfer, redundancy options, and reliable performance for both photography and 4K video recording.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2663\" data-end=\"2937\"\u003e\n\u003cp data-start=\"2665\" data-end=\"2937\"\u003e\u003cstrong data-start=\"2668\" data-end=\"2713\"\u003eNext-Level Connectivity \u0026amp; Live Streaming:\u003c\/strong\u003e Equipped with USB 3.2 Gen 2 Type-C, Full-size HDMI, Wi-Fi (2.4\/5GHz), and Bluetooth, plus 4K UVC\/UAC live streaming via USB—no capture card required—for seamless online broadcasting and remote control.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2939\" data-end=\"3167\"\u003e\n\u003cp data-start=\"2941\" data-end=\"3167\"\u003e\u003cstrong data-start=\"2944\" data-end=\"2988\"\u003eLong-Lasting Power \u0026amp; Professional Build:\u003c\/strong\u003e Uses the NP-FZ100 battery for up to 580 shots per charge, enclosed in a durable, weather-sealed magnesium alloy body built to withstand challenging shooting conditions.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3169\" data-end=\"3372\"\u003e\n\u003cp data-start=\"3171\" data-end=\"3372\"\u003e\u003cstrong data-start=\"3174\" data-end=\"3198\"\u003eSmart Hybrid Design:\u003c\/strong\u003e Perfect for both photographers and videographers, blending pro-level stills capability with cinema-grade video functionality for the ultimate all-in-one creative tool.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eIn the box:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSony Alpha a7 IV Mirrorless Camera\u003c\/li\u003e\n\u003cli\u003eSony NP-FZ100 Rechargeable Lithium-Ion Battery (2280mAh)\u003c\/li\u003e\n\u003cli\u003eAC Adaptor and Power Cord\u003c\/li\u003e\n\u003cli\u003eSony ALC-B1EM Body Cap for E-Mount Cameras\u003c\/li\u003e\n\u003cli\u003eShoulder Strap\u003c\/li\u003e\n\u003cli\u003eAccessory Shoe Cap\u003c\/li\u003e\n\u003cli\u003eEyepiece Cup\u003c\/li\u003e\n\u003cli\u003eUSB Type-C to Type-A Cable\u003c\/li\u003e\n\u003cli\u003eLimited 2-Year Warranty\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul class=\"list_22p_DbxsLr4MV-m3EOA_5T\"\u003e\u003c\/ul\u003e\n\u003cp\u003e\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/zerSHqKWhYQ\" title=\"YouTube video player\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e","brand":"sony","offers":[{"title":"Default Title","offer_id":39430407716937,"sku":"4548736133648","price":51895.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0053\/2548\/8201\/products\/SonyAlphaa7IVMirrorlessDigitalCamera_BodyOnly.jpg?v=1764320387"},{"product_id":"sony-a7-iv-mirrorless-camera-with-28-70mm-lens","title":"SONY ALPHA A7 IV + FE 28-70MM F3.5-5.6 OSS","description":"\u003ch3 data-start=\"0\" data-end=\"96\"\u003e\u003cstrong data-start=\"0\" data-end=\"96\"\u003eSony Alpha A7 IV Camera with 28-70mm Lens – Ultimate Hybrid Photography and Videography Tool\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"98\" data-end=\"759\"\u003eThe Sony Alpha A7 IV is a powerful mirrorless camera perfect for both photography and videography enthusiasts. Featuring a 33MP Exmor R BSI CMOS sensor and the BIONZ XR Image Processor, it provides incredible image quality, fast continuous shooting up to 10 fps, and stunning 4K60p video recording in 10-bit with S-Log3 and S-Cinetone for cinematic color grading. Ideal for both still and video creators, the A7 IV excels with Real-Time Eye Autofocus and Real-Time Tracking, and supports bird-eye detection for precise subject focus. Its 5-axis in-body image stabilization reduces blur, even in low light. Included with the A7 IV is the Sony FE 28-70mm f\/3.5-5.6 OSS lens, which ensures sharp, clear images with its optical SteadyShot and extra-low dispersion glass for superior contrast and color. The camera's 360° panning and vari-angle LCD touchscreen make it perfect for vlogging and live streaming, while its robust build ensures it stands up to demanding shooting environments. The A7 IV also supports dual CFexpress Type-A and SD card slots and USB 3.2 Gen 2 for fast data transfers. The Sony Alpha A7 IV is the perfect choice for creators who need professional-quality photos and video in a single camera system, offering cutting-edge features for an outstanding hybrid shooting experience.\u003c\/p\u003e\n\u003ch3 data-start=\"169\" data-end=\"198\"\u003e\u003cstrong data-start=\"176\" data-end=\"198\"\u003eKey features\u003c\/strong\u003e\u003c\/h3\u003e\n\u003ch3 data-start=\"169\" data-end=\"198\"\u003e\u003cstrong data-start=\"176\" data-end=\"198\"\u003eSensor \u0026amp; Processor\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"199\" data-end=\"664\"\u003e\n\u003cli data-start=\"199\" data-end=\"324\"\u003e\n\u003cp data-start=\"201\" data-end=\"324\"\u003e\u003cstrong data-start=\"201\" data-end=\"244\"\u003e33MP Exmor R BSI CMOS Full-Frame Sensor\u003c\/strong\u003e for high clarity, low noise, and vivid color with approx. 15-stop dynamic range\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"325\" data-end=\"422\"\u003e\n\u003cp data-start=\"327\" data-end=\"422\"\u003e\u003cstrong data-start=\"327\" data-end=\"361\"\u003eBack-illuminated sensor design\u003c\/strong\u003e enhances light gathering for better performance in low light\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"423\" data-end=\"524\"\u003e\n\u003cp data-start=\"425\" data-end=\"524\"\u003e\u003cstrong data-start=\"425\" data-end=\"453\"\u003eBIONZ XR Image Processor\u003c\/strong\u003e offers fast performance for 10 fps continuous shooting and advanced AF\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"525\" data-end=\"580\"\u003e\n\u003cp data-start=\"527\" data-end=\"580\"\u003e\u003cstrong data-start=\"527\" data-end=\"580\"\u003eSupports RAW, JPEG, and 10-bit HEIF image formats\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"581\" data-end=\"664\"\u003e\n\u003cp data-start=\"583\" data-end=\"664\"\u003e\u003cstrong data-start=\"583\" data-end=\"637\"\u003eUp to 828 consecutive uncompressed RAW+JPEG frames\u003c\/strong\u003e with CFexpress Type A card\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"671\" data-end=\"698\"\u003e\u003cstrong data-start=\"679\" data-end=\"698\"\u003eVideo Recording\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"699\" data-end=\"1074\"\u003e\n\u003cli data-start=\"699\" data-end=\"782\"\u003e\n\u003cp data-start=\"701\" data-end=\"782\"\u003e\u003cstrong data-start=\"701\" data-end=\"738\"\u003eUHD 4K 30p 10-bit Video Recording\u003c\/strong\u003e using full sensor width and 7K oversampling\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"783\" data-end=\"840\"\u003e\n\u003cp data-start=\"785\" data-end=\"840\"\u003e\u003cstrong data-start=\"785\" data-end=\"819\"\u003e4.6K oversampled Super 35 crop\u003c\/strong\u003e for UHD 4K 60p video\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"841\" data-end=\"931\"\u003e\n\u003cp data-start=\"843\" data-end=\"931\"\u003e\u003cstrong data-start=\"843\" data-end=\"888\"\u003eXAVC HS (H.265) \u0026amp; XAVC S-I (All-I) codecs\u003c\/strong\u003e for flexibility and high-quality workflows\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"932\" data-end=\"1021\"\u003e\n\u003cp data-start=\"934\" data-end=\"1021\"\u003e\u003cstrong data-start=\"934\" data-end=\"966\"\u003eS-Cinetone \u0026amp; S-Log3 profiles\u003c\/strong\u003e for cinematic color and wide dynamic range (15+ stops)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1022\" data-end=\"1074\"\u003e\n\u003cp data-start=\"1024\" data-end=\"1074\"\u003e\u003cstrong data-start=\"1024\" data-end=\"1050\"\u003eHLG (Hybrid Log Gamma)\u003c\/strong\u003e support for HDR content\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1081\" data-end=\"1115\"\u003e\u003cstrong data-start=\"1088\" data-end=\"1115\"\u003eAutofocus \u0026amp; AI Tracking\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1116\" data-end=\"1545\"\u003e\n\u003cli data-start=\"1116\" data-end=\"1177\"\u003e\n\u003cp data-start=\"1118\" data-end=\"1177\"\u003e\u003cstrong data-start=\"1118\" data-end=\"1146\"\u003e759-point Fast Hybrid AF\u003c\/strong\u003e system with 94% frame coverage\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1178\" data-end=\"1247\"\u003e\n\u003cp data-start=\"1180\" data-end=\"1247\"\u003e\u003cstrong data-start=\"1180\" data-end=\"1200\"\u003eReal-Time Eye AF\u003c\/strong\u003e for humans, animals, and birds (photo \u0026amp; video)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1248\" data-end=\"1319\"\u003e\n\u003cp data-start=\"1250\" data-end=\"1319\"\u003e\u003cstrong data-start=\"1250\" data-end=\"1272\"\u003eReal-Time Tracking\u003c\/strong\u003e using color, pattern, and distance recognition\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1320\" data-end=\"1396\"\u003e\n\u003cp data-start=\"1322\" data-end=\"1396\"\u003e\u003cstrong data-start=\"1322\" data-end=\"1370\"\u003eMovie AF Transition and Sensitivity Controls\u003c\/strong\u003e for cinematic focus pulls\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1397\" data-end=\"1480\"\u003e\n\u003cp data-start=\"1399\" data-end=\"1480\"\u003e\u003cstrong data-start=\"1399\" data-end=\"1412\"\u003eFocus Map\u003c\/strong\u003e and \u003cstrong data-start=\"1417\" data-end=\"1430\"\u003eAF Assist\u003c\/strong\u003e for precision manual adjustments during recording\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1481\" data-end=\"1545\"\u003e\n\u003cp data-start=\"1483\" data-end=\"1545\"\u003e\u003cstrong data-start=\"1483\" data-end=\"1509\"\u003eBreathing Compensation\u003c\/strong\u003e to minimize focus breathing effects\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1552\" data-end=\"1586\"\u003e\u003cstrong data-start=\"1559\" data-end=\"1586\"\u003eBody Design \u0026amp; Usability\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1587\" data-end=\"1943\"\u003e\n\u003cli data-start=\"1587\" data-end=\"1676\"\u003e\n\u003cp data-start=\"1589\" data-end=\"1676\"\u003e\u003cstrong data-start=\"1589\" data-end=\"1620\"\u003e3.69M-dot Quad-VGA OLED EVF\u003c\/strong\u003e with 60\/120fps refresh rate for sharp eye-level viewing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1677\" data-end=\"1759\"\u003e\n\u003cp data-start=\"1679\" data-end=\"1759\"\u003e\u003cstrong data-start=\"1679\" data-end=\"1724\"\u003e3.0\" 1.03M-dot Vari-Angle Touchscreen LCD\u003c\/strong\u003e for intuitive control and vlogging\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1760\" data-end=\"1822\"\u003e\n\u003cp data-start=\"1762\" data-end=\"1822\"\u003e\u003cstrong data-start=\"1762\" data-end=\"1781\"\u003eDual Card Slots\u003c\/strong\u003e: 1x CFexpress Type A\/SD and 1x SD UHS-II\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1823\" data-end=\"1871\"\u003e\n\u003cp data-start=\"1825\" data-end=\"1871\"\u003e\u003cstrong data-start=\"1825\" data-end=\"1849\"\u003eUpgraded menu system\u003c\/strong\u003e with touch navigation\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1872\" data-end=\"1943\"\u003e\n\u003cp data-start=\"1874\" data-end=\"1943\"\u003e\u003cstrong data-start=\"1874\" data-end=\"1915\"\u003eCompatible with Sony NP-FZ100 battery\u003c\/strong\u003e, up to 580 shots per charge\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1950\" data-end=\"1985\"\u003e\u003cstrong data-start=\"1957\" data-end=\"1985\"\u003eConnectivity \u0026amp; Streaming\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1986\" data-end=\"2337\"\u003e\n\u003cli data-start=\"1986\" data-end=\"2058\"\u003e\n\u003cp data-start=\"1988\" data-end=\"2058\"\u003e\u003cstrong data-start=\"1988\" data-end=\"2013\"\u003eFull-size HDMI-A port\u003c\/strong\u003e, \u003cstrong data-start=\"2015\" data-end=\"2039\"\u003eUSB 3.2 Gen 2 Type-C\u003c\/strong\u003e, and \u003cstrong data-start=\"2045\" data-end=\"2058\"\u003emicro-USB\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2059\" data-end=\"2135\"\u003e\n\u003cp data-start=\"2061\" data-end=\"2135\"\u003e\u003cstrong data-start=\"2061\" data-end=\"2093\"\u003eUSB-C tethering and charging\u003c\/strong\u003e, plus 1000BASE-T Ethernet adapter support\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2136\" data-end=\"2194\"\u003e\n\u003cp data-start=\"2138\" data-end=\"2194\"\u003e\u003cstrong data-start=\"2138\" data-end=\"2157\"\u003eUVC\/UAC support\u003c\/strong\u003e for \u003cstrong data-start=\"2162\" data-end=\"2194\"\u003eplug-and-play live streaming\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2195\" data-end=\"2272\"\u003e\n\u003cp data-start=\"2197\" data-end=\"2272\"\u003e\u003cstrong data-start=\"2197\" data-end=\"2227\"\u003eBuilt-in 5GHz\/2.4GHz Wi-Fi\u003c\/strong\u003e and Bluetooth for remote control and sharing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2273\" data-end=\"2337\"\u003e\n\u003cp data-start=\"2275\" data-end=\"2337\"\u003e\u003cstrong data-start=\"2275\" data-end=\"2293\"\u003eImage Edge App\u003c\/strong\u003e compatibility for seamless mobile workflows\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"2344\" data-end=\"2369\"\u003e\u003cstrong data-start=\"2352\" data-end=\"2369\"\u003eStabilization\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"2370\" data-end=\"2514\"\u003e\n\u003cli data-start=\"2370\" data-end=\"2455\"\u003e\n\u003cp data-start=\"2372\" data-end=\"2455\"\u003e\u003cstrong data-start=\"2372\" data-end=\"2426\"\u003e5.5-Stop 5-Axis In-Body Image Stabilization (IBIS)\u003c\/strong\u003e for steady handheld shooting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2456\" data-end=\"2514\"\u003e\n\u003cp data-start=\"2458\" data-end=\"2514\"\u003e\u003cstrong data-start=\"2458\" data-end=\"2476\"\u003eActive IS Mode\u003c\/strong\u003e for even smoother video stabilization\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"2521\" data-end=\"2575\"\u003e\u003cstrong data-start=\"2528\" data-end=\"2575\"\u003eIncluded Sony FE 28-70mm f\/3.5-5.6 OSS Lens\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"2576\" data-end=\"2936\"\u003e\n\u003cli data-start=\"2576\" data-end=\"2646\"\u003e\n\u003cp data-start=\"2578\" data-end=\"2646\"\u003e\u003cstrong data-start=\"2578\" data-end=\"2617\"\u003e35mm Full-Frame mid-range zoom lens\u003c\/strong\u003e compatible with Sony E-mount\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2647\" data-end=\"2726\"\u003e\n\u003cp data-start=\"2649\" data-end=\"2726\"\u003e\u003cstrong data-start=\"2649\" data-end=\"2692\"\u003eThree Aspherical \u0026amp; One ED glass element\u003c\/strong\u003e for sharp, distortion-free images\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2727\" data-end=\"2808\"\u003e\n\u003cp data-start=\"2729\" data-end=\"2808\"\u003e\u003cstrong data-start=\"2729\" data-end=\"2757\"\u003eOptical SteadyShot (OSS)\u003c\/strong\u003e image stabilization reduces blur from camera shake\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2809\" data-end=\"2865\"\u003e\n\u003cp data-start=\"2811\" data-end=\"2865\"\u003e\u003cstrong data-start=\"2811\" data-end=\"2840\"\u003e7-blade circular aperture\u003c\/strong\u003e for smooth, creamy bokeh\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2866\" data-end=\"2936\"\u003e\n\u003cp data-start=\"2868\" data-end=\"2936\"\u003e\u003cstrong data-start=\"2868\" data-end=\"2902\"\u003eCompact and lightweight design\u003c\/strong\u003e ideal for travel and everyday use\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2252\" data-end=\"2463\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eIn the box:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSony Alpha A7 IV Mirrorless Camera Body\u003c\/li\u003e\n\u003cli\u003eSony NP-FZ100 Rechargeable Lithium-Ion Battery (2280mAh)\u003c\/li\u003e\n\u003cli\u003eAC Adapter and Power Cord\u003c\/li\u003e\n\u003cli\u003eSony ALC-B1EM Body Cap for E-Mount Cameras\u003c\/li\u003e\n\u003cli\u003eShoulder Strap\u003c\/li\u003e\n\u003cli\u003eAccessory Shoe Cap\u003c\/li\u003e\n\u003cli\u003eEyepiece Cup\u003c\/li\u003e\n\u003cli\u003eUSB Type-C to Type-A Cable\u003c\/li\u003e\n\u003cli\u003eSony FE 28-70mm f\/3.5-5.6 OSS Lens\u003c\/li\u003e\n\u003cli\u003eSony ALC-SH132 Lens Hood\u003c\/li\u003e\n\u003cli\u003eSony ALC-F55S 55mm Front Lens Cap\u003c\/li\u003e\n\u003cli\u003eSony ALC-R1EM Rear Lens Cap\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"sony","offers":[{"title":"Default Title","offer_id":40113225564233,"sku":"4548736133693","price":57995.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0053\/2548\/8201\/products\/Sonya7IVMirrorlessCamerawith28-70mmLens3.jpg?v=1713450081"},{"product_id":"sony-fe-70-200mm-gm-oss-ii-lens","title":"Sony FE 70-200mm GM OSS II Lens","description":"\u003ch3\u003e\u003cstrong\u003eSony FE 70-200mm f\/2.8 GM OSS II Lens – Professional Telephoto Zoom\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"255\" data-end=\"1467\"\u003eThe Sony FE 70-200mm f\/2.8 GM OSS II is a flagship G Master telephoto zoom lens designed for professional photographers and videographers seeking unmatched image quality, precision, and versatility. Built for Sony E-mount full-frame cameras (and APS-C bodies), this lens combines high-resolution optics, fast and accurate autofocus, and superior stabilisation in a lightweight, rugged body. Featuring a sophisticated optical design with XA (Extreme Aspherical), aspherical, ED, and Super ED elements, along with Nano AR Coating II, it delivers crisp, colour-accurate images with minimal aberration, even in challenging lighting conditions. The constant f\/2.8 aperture, 11-blade circular diaphragm, and close-focus capability allow stunning bokeh and creative depth-of-field control. Enhanced XD Linear Motors, floating focus groups, and Optical SteadyShot ensure fast, quiet, and precise autofocus for stills and video, while the dust- and moisture-resistant construction guarantees reliability in the field. Lightweight yet robust, the FE 70-200mm f\/2.8 GM OSS II is the ultimate telephoto zoom for professionals demanding speed, clarity, and flexibility.\u003c\/p\u003e\n\u003ch3 data-start=\"1474\" data-end=\"1490\"\u003eKey Features:\u003c\/h3\u003e\n\u003cul data-start=\"1492\" data-end=\"3272\"\u003e\n\u003cli data-start=\"1492\" data-end=\"1655\"\u003e\n\u003cp data-start=\"1494\" data-end=\"1655\"\u003e\u003cstrong data-start=\"1494\" data-end=\"1530\"\u003eE-Mount Full-Frame Compatibility\u003c\/strong\u003e: Designed for Sony full-frame E-mount cameras; compatible with APS-C bodies for a 105–300mm equivalent focal length range.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1656\" data-end=\"1805\"\u003e\n\u003cp data-start=\"1658\" data-end=\"1805\"\u003e\u003cstrong data-start=\"1658\" data-end=\"1685\"\u003eConstant f\/2.8 Aperture\u003c\/strong\u003e: Maintains a fast aperture across the entire zoom range for low-light performance and shallow depth-of-field control.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1806\" data-end=\"1946\"\u003e\n\u003cp data-start=\"1808\" data-end=\"1946\"\u003e\u003cstrong data-start=\"1808\" data-end=\"1836\"\u003eXA \u0026amp; Aspherical Elements\u003c\/strong\u003e: Extreme aspherical and aspherical elements reduce spherical aberration and deliver exceptional resolution.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1947\" data-end=\"2082\"\u003e\n\u003cp data-start=\"1949\" data-end=\"2082\"\u003e\u003cstrong data-start=\"1949\" data-end=\"1975\"\u003eED \u0026amp; Super ED Elements\u003c\/strong\u003e: Four ED and two Super ED elements minimise chromatic aberration and colour fringing for sharper images.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2083\" data-end=\"2199\"\u003e\n\u003cp data-start=\"2085\" data-end=\"2199\"\u003e\u003cstrong data-start=\"2085\" data-end=\"2107\"\u003eNano AR Coating II\u003c\/strong\u003e: Suppresses flare and ghosting for enhanced contrast, colour fidelity, and image clarity.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2200\" data-end=\"2341\"\u003e\n\u003cp data-start=\"2202\" data-end=\"2341\"\u003e\u003cstrong data-start=\"2202\" data-end=\"2230\"\u003eFour XD Linear AF Motors\u003c\/strong\u003e: Ultra-fast, precise autofocus for stills and video, with floating focus groups for improved responsiveness.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2342\" data-end=\"2446\"\u003e\n\u003cp data-start=\"2344\" data-end=\"2446\"\u003e\u003cstrong data-start=\"2344\" data-end=\"2375\"\u003e11-Blade Circular Diaphragm\u003c\/strong\u003e: Produces smooth, natural bokeh with beautifully rounded highlights.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2447\" data-end=\"2580\"\u003e\n\u003cp data-start=\"2449\" data-end=\"2580\"\u003e\u003cstrong data-start=\"2449\" data-end=\"2476\"\u003eClose-Focus Performance\u003c\/strong\u003e: Minimum focusing distance of 40cm at 70mm and 82cm at 200mm for portraits and telephoto macro shots.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2581\" data-end=\"2747\"\u003e\n\u003cp data-start=\"2583\" data-end=\"2747\"\u003e\u003cstrong data-start=\"2583\" data-end=\"2625\"\u003eOptical SteadyShot Image Stabilisation\u003c\/strong\u003e: Built-in stabilisation reduces blur in handheld shooting; MODE 1, 2, and 3 support static, panning, and dynamic shots.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2748\" data-end=\"2892\"\u003e\n\u003cp data-start=\"2750\" data-end=\"2892\"\u003e\u003cstrong data-start=\"2750\" data-end=\"2794\"\u003eLightweight Magnesium Alloy Construction\u003c\/strong\u003e: Weighs just 1045g, offering professional durability without compromising handling and balance.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2893\" data-end=\"3032\"\u003e\n\u003cp data-start=\"2895\" data-end=\"3032\"\u003e\u003cstrong data-start=\"2895\" data-end=\"2924\"\u003eDust \u0026amp; Moisture Resistant\u003c\/strong\u003e: Weather-sealed design with fluorine-coated front element ensures reliable operation in harsh conditions.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3033\" data-end=\"3165\"\u003e\n\u003cp data-start=\"3035\" data-end=\"3165\"\u003e\u003cstrong data-start=\"3035\" data-end=\"3071\"\u003eRemovable Rotating Tripod Collar\u003c\/strong\u003e: Allows quick orientation changes between landscape and portrait modes with secure locking.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3166\" data-end=\"3272\"\u003e\n\u003cp data-start=\"3168\" data-end=\"3272\"\u003e\u003cstrong data-start=\"3168\" data-end=\"3190\"\u003e77mm Filter Thread\u003c\/strong\u003e: Compatible with professional front filters for creative shooting and protection.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIn the box:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSony FE 70-200mm f\/2.8 GM OSS II Lens\u003c\/li\u003e\n\u003cli\u003eSony ALC-F77S 77mm Front Lens Cap\u003c\/li\u003e\n\u003cli\u003eSony ALC-R1EM Rear Lens Cap\u003c\/li\u003e\n\u003cli\u003eLens Hood\u003c\/li\u003e\n\u003cli\u003eRemovable Tripod Mount\u003c\/li\u003e\n\u003cli\u003eLens Case\u003c\/li\u003e\n\u003cli\u003eLimited 2-Year Warranty\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/hsZnBaumeF0\" title=\"YouTube video player\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e","brand":"sony","offers":[{"title":"Default Title","offer_id":44670109450518,"sku":"4548736134096","price":59495.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0053\/2548\/8201\/files\/SonyFE70-200mmGMOSSIILens.jpg?v=1695364527"},{"product_id":"sony-fe-24-70mm-f-2-8-gm-ii-lens-sony-e","title":"Sony FE 24-70mm f\/2.8 GM II Lens (Sony E)","description":"\u003ch3 data-start=\"0\" data-end=\"1732\"\u003e\u003cstrong\u003eSony FE 24-70mm f\/2.8 GM II Lens (Sony E)\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"0\" data-end=\"1732\"\u003eExperience next-level performance and precision with the Sony FE 24-70mm f\/2.8 GM II Lens, the ultimate next-generation G Master standard zoom lens designed to deliver prime-like resolution and unmatched versatility for both professional photographers and videographers. Now 22% lighter and 18% smaller than its predecessor, this lens is re-engineered to provide outstanding sharpness, contrast, and color accuracy across its entire zoom range. Its advanced optical design incorporates two XA (extreme aspherical), two ED, and two Super ED elements, drastically reducing chromatic and spherical aberrations while maintaining edge-to-edge clarity and beautiful, creamy bokeh. The constant f\/2.8 aperture ensures exceptional low-light performance and exquisite depth of field control, while the Nano AR Coating II minimizes flare and ghosting for true-to-life color reproduction. Powered by four XD Linear Motors, the lens achieves ultra-fast, silent, and precise autofocus with enhanced subject tracking at up to 30 fps, making it perfect for both high-speed action and cinematic video. With its floating focus mechanism, linear response MF, and de-clickable aperture ring, it provides seamless, intuitive control for creative professionals. Engineered for reliability, the FE 24-70mm f\/2.8 GM II features a dust- and moisture-resistant design, fluorine-coated front element, and refined zoom torque control for smooth, confident operation in any environment. Compact yet uncompromising, this lens redefines the standard zoom category—delivering the perfect balance of performance, portability, and precision that every creator demands.\u003c\/p\u003e\n\u003ch3 data-start=\"1739\" data-end=\"1801\"\u003e\u003cstrong data-start=\"1746\" data-end=\"1801\"\u003eKey Features – Sony FE 24-70mm f\/2.8 GM II Lens\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1803\" data-end=\"4640\"\u003e\n\u003cli data-start=\"1803\" data-end=\"1981\"\u003e\n\u003cp data-start=\"1805\" data-end=\"1981\"\u003e\u003cstrong data-start=\"1805\" data-end=\"1840\"\u003eNext-Generation G Master Design\u003c\/strong\u003e – Redesigned for professional performance, offering stunning prime-like resolution and superior contrast throughout the entire zoom range.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1982\" data-end=\"2134\"\u003e\n\u003cp data-start=\"1984\" data-end=\"2134\"\u003e\u003cstrong data-start=\"1984\" data-end=\"2015\"\u003eCompact \u0026amp; Lightweight Build\u003c\/strong\u003e – 22% lighter and 18% smaller than its predecessor, enhancing portability without sacrificing durability or quality.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2135\" data-end=\"2295\"\u003e\n\u003cp data-start=\"2137\" data-end=\"2295\"\u003e\u003cstrong data-start=\"2137\" data-end=\"2172\"\u003eConstant f\/2.8 Maximum Aperture\u003c\/strong\u003e – Delivers consistent exposure, incredible background separation, and excellent low-light performance from 24mm to 70mm.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2296\" data-end=\"2501\"\u003e\n\u003cp data-start=\"2298\" data-end=\"2501\"\u003e\u003cstrong data-start=\"2298\" data-end=\"2331\"\u003eAdvanced Optical Construction\u003c\/strong\u003e – Features two XA (Extreme Aspherical), two Aspherical, two ED, and two Super ED elements for unrivaled sharpness and chromatic aberration suppression.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2502\" data-end=\"2637\"\u003e\n\u003cp data-start=\"2504\" data-end=\"2637\"\u003e\u003cstrong data-start=\"2504\" data-end=\"2526\"\u003eNano AR Coating II\u003c\/strong\u003e – Reduces flare and ghosting while improving contrast and color fidelity in challenging lighting conditions.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2638\" data-end=\"2778\"\u003e\n\u003cp data-start=\"2640\" data-end=\"2778\"\u003e\u003cstrong data-start=\"2640\" data-end=\"2665\"\u003eFour XD Linear Motors\u003c\/strong\u003e – Provide lightning-fast, silent, and accurate autofocus with superior tracking for stills and video shooting.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2779\" data-end=\"2929\"\u003e\n\u003cp data-start=\"2781\" data-end=\"2929\"\u003e\u003cstrong data-start=\"2781\" data-end=\"2822\"\u003eSupport for 30fps Continuous Shooting\u003c\/strong\u003e – Maintains full AF\/AE performance even when shooting at high frame rates with compatible Alpha cameras.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2930\" data-end=\"3112\"\u003e\n\u003cp data-start=\"2932\" data-end=\"3112\"\u003e\u003cstrong data-start=\"2932\" data-end=\"2960\"\u003eFloating Focus Mechanism\u003c\/strong\u003e – Preserves image quality throughout the focusing range with improved close-up performance (minimum focusing distance: 21 cm at 24mm, 30 cm at 70mm).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3113\" data-end=\"3256\"\u003e\n\u003cp data-start=\"3115\" data-end=\"3256\"\u003e\u003cstrong data-start=\"3115\" data-end=\"3138\"\u003eOptimized for Video\u003c\/strong\u003e – Significantly reduced focus breathing, focus shift, and axial shift during zooming for smooth, cinematic footage.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3257\" data-end=\"3386\"\u003e\n\u003cp data-start=\"3259\" data-end=\"3386\"\u003e\u003cstrong data-start=\"3259\" data-end=\"3291\"\u003eLinear Response Manual Focus\u003c\/strong\u003e – Ensures natural, precise, and repeatable focus control for both photo and video workflows.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3387\" data-end=\"3529\"\u003e\n\u003cp data-start=\"3389\" data-end=\"3529\"\u003e\u003cstrong data-start=\"3389\" data-end=\"3419\"\u003eDe-Clickable Aperture Ring\u003c\/strong\u003e – Allows smooth, silent iris control for professional video production or locked operation for photography.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3530\" data-end=\"3649\"\u003e\n\u003cp data-start=\"3532\" data-end=\"3649\"\u003e\u003cstrong data-start=\"3532\" data-end=\"3562\"\u003eZoom Smoothness Adjustment\u003c\/strong\u003e – Customize torque between Smooth and Tight for your preferred zoom resistance feel.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3650\" data-end=\"3774\"\u003e\n\u003cp data-start=\"3652\" data-end=\"3774\"\u003e\u003cstrong data-start=\"3652\" data-end=\"3692\"\u003e11-Blade Circular Aperture Diaphragm\u003c\/strong\u003e – Produces beautifully rounded bokeh for cinematic, soft background separation.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3775\" data-end=\"3894\"\u003e\n\u003cp data-start=\"3777\" data-end=\"3894\"\u003e\u003cstrong data-start=\"3777\" data-end=\"3819\"\u003eDust \u0026amp; Moisture-Resistant Construction\u003c\/strong\u003e – Robust weather-sealed design ideal for demanding outdoor environments.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3895\" data-end=\"4027\"\u003e\n\u003cp data-start=\"3897\" data-end=\"4027\"\u003e\u003cstrong data-start=\"3897\" data-end=\"3930\"\u003eFluorine-Coated Front Element\u003c\/strong\u003e – Repels water, oil, and dirt, making cleaning effortless while maintaining optical integrity.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4028\" data-end=\"4189\"\u003e\n\u003cp data-start=\"4030\" data-end=\"4189\"\u003e\u003cstrong data-start=\"4030\" data-end=\"4064\"\u003eEnhanced Handling \u0026amp; Ergonomics\u003c\/strong\u003e – Features two customizable focus hold buttons, a focus mode switch, and tactile rubberized rings for intuitive operation.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4190\" data-end=\"4330\"\u003e\n\u003cp data-start=\"4192\" data-end=\"4330\"\u003e\u003cstrong data-start=\"4192\" data-end=\"4236\"\u003eSupports Breathing Compensation Function\u003c\/strong\u003e – Compatible with select Sony Alpha and Cine-line cameras for distortion-free video output.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4331\" data-end=\"4473\"\u003e\n\u003cp data-start=\"4333\" data-end=\"4473\"\u003e\u003cstrong data-start=\"4333\" data-end=\"4369\"\u003eProfessional-Grade Build Quality\u003c\/strong\u003e – Hybrid metal and composite construction ensures a perfect balance between strength and portability.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4474\" data-end=\"4640\"\u003e\n\u003cp data-start=\"4476\" data-end=\"4640\"\u003e\u003cstrong data-start=\"4476\" data-end=\"4512\"\u003eIdeal for Photo \u0026amp; Video Creators\u003c\/strong\u003e – Perfect for portraits, events, travel, landscapes, and filmmaking—offering flexibility and image excellence in every frame.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eIn the box:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSony FE 24-70mm f\/2.8 GM II Lens\u003c\/li\u003e\n\u003cli\u003eALC-SH141 Lens Hood\u003c\/li\u003e\n\u003cli\u003eALC-F82S 82mm Front Lens Cap\u003c\/li\u003e\n\u003cli\u003eALC-R1EM Rear Lens Cap\u003c\/li\u003e\n\u003cli\u003eLens Case\u003c\/li\u003e\n\u003cli\u003eLimited 2-Year Warranty\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/1Viel8MAl-M\" title=\"YouTube video player\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e","brand":"sony","offers":[{"title":"Default Title","offer_id":44942018380054,"sku":"4548736134102","price":46995.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0053\/2548\/8201\/files\/SonyFE24-70mmf2.8GMIILens_SonyE.jpg?v=1695364274"},{"product_id":"sony-a6700-mirrorless-camera-with-16-50mm-lens","title":"SONY ALPHA A6700 MIRRORLESS CAMERA+16-50MM OSS II","description":"\u003ch3 data-start=\"79\" data-end=\"1102\"\u003e\u003cstrong\u003eSONY ALPHA A6700 MIRRORLESS CAMERA+16-50MM OSS II\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"79\" data-end=\"1102\"\u003eUnleash your full creative potential with the Sony Alpha a6700 Mirrorless Camera + 16-50mm PZ Lens Kit, the ultimate hybrid powerhouse designed for creators who demand professional performance in a compact form. Featuring a 26MP APS-C Exmor R BSI CMOS sensor and the cutting-edge BIONZ XR image processor, the a6700 delivers uncompromising image quality, exceptional low-light performance, and lightning-fast processing speeds for both stunning still photography and cinematic 4K video. Combined with the versatile Sony E PZ 16-50mm f\/3.5-5.6 OSS lens, this kit provides an all-in-one creative solution that excels in travel, vlogging, portraits, and everyday photography. With AI-powered autofocus, 5-axis in-body image stabilization (IBIS), and professional-grade 4K 120p video features, the Sony a6700 is built for serious creators, vloggers, and professionals who want to capture every moment with precision, depth, and style—all within a rugged, lightweight, and ergonomic design.\u003c\/p\u003e\n\u003ch3 data-start=\"1109\" data-end=\"1151\"\u003e\u003cstrong data-start=\"1116\" data-end=\"1149\"\u003eKey Features:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli data-start=\"876\" data-end=\"1100\"\u003e\n\u003cp data-start=\"878\" data-end=\"1100\"\u003e\u003cstrong data-start=\"878\" data-end=\"937\"\u003e26MP APS-C Exmor R BSI CMOS Sensor + BIONZ XR Processor\u003c\/strong\u003e – Capture ultra-detailed, high-resolution images with enhanced color accuracy, dynamic range, and low-light sensitivity powered by Sony’s latest imaging engine.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1102\" data-end=\"1372\"\u003e\n\u003cp data-start=\"1104\" data-end=\"1372\"\u003e\u003cstrong data-start=\"1104\" data-end=\"1164\"\u003eAI-Powered Autofocus with Real-Time Recognition Tracking\u003c\/strong\u003e – Next-generation AI processing identifies and tracks humans, animals, birds, insects, cars, and aircraft using 759 phase-detection points (stills) and 495 points (video) for razor-sharp precision.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1374\" data-end=\"1641\"\u003e\n\u003cp data-start=\"1376\" data-end=\"1641\"\u003e\u003cstrong data-start=\"1376\" data-end=\"1441\"\u003eProfessional 4K Video (UHD 4K 120p \/ FHD 240p \/ 10-Bit 4:2:2)\u003c\/strong\u003e – Record stunning, oversampled 6K-quality 4K footage with advanced codecs and profiles including S-Cinetone, S-Log3, and HLG for cinematic color control and post-production flexibility.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1643\" data-end=\"1822\"\u003e\n\u003cp data-start=\"1645\" data-end=\"1822\"\u003e\u003cstrong data-start=\"1645\" data-end=\"1690\"\u003e5-Axis In-Body Image Stabilisation (IBIS)\u003c\/strong\u003e – Achieve up to 5 stops of stabilization to eliminate camera shake and ensure crisp handheld photos and buttery-smooth video.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1824\" data-end=\"2015\"\u003e\n\u003cp data-start=\"1826\" data-end=\"2015\"\u003e\u003cstrong data-start=\"1826\" data-end=\"1882\"\u003eUp to 11 fps Continuous Shooting with AF\/AE Tracking\u003c\/strong\u003e – Freeze fast-moving action with continuous burst shooting, maintaining full autofocus and auto-exposure accuracy for every frame.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2017\" data-end=\"2271\"\u003e\n\u003cp data-start=\"2019\" data-end=\"2271\"\u003e\u003cstrong data-start=\"2019\" data-end=\"2069\"\u003eVersatile Sony E PZ 16–50mm f\/3.5–5.6 OSS Lens\u003c\/strong\u003e – Compact power zoom lens ideal for travel, vlogging, and everyday shooting; includes optical stabilization, internal focusing, and silent zoom performance for professional video results.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2273\" data-end=\"2467\"\u003e\n\u003cp data-start=\"2275\" data-end=\"2467\"\u003e\u003cstrong data-start=\"2275\" data-end=\"2320\"\u003eS-Cinetone Color Science + Creative Looks\u003c\/strong\u003e – Capture natural skin tones and cinematic color straight out of the camera, with customizable creative looks for distinctive visual expression.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2469\" data-end=\"2667\"\u003e\n\u003cp data-start=\"2471\" data-end=\"2667\"\u003e\u003cstrong data-start=\"2471\" data-end=\"2523\"\u003e5-Axis Pixel-Level Image Stabilization Algorithm\u003c\/strong\u003e – Enhanced detection precision ensures sharper handheld results and stable composition, even during dynamic motion or handheld video capture.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2669\" data-end=\"2860\"\u003e\n\u003cp data-start=\"2671\" data-end=\"2860\"\u003e\u003cstrong data-start=\"2671\" data-end=\"2727\"\u003e3.0” Vari-Angle Touchscreen LCD + 2.36M-Dot OLED EVF\u003c\/strong\u003e – Fully articulating display and bright viewfinder for intuitive framing, vlogging, or shooting from creative high and low angles.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2862\" data-end=\"3109\"\u003e\n\u003cp data-start=\"2864\" data-end=\"3109\"\u003e\u003cstrong data-start=\"2864\" data-end=\"2902\"\u003eAdvanced Connectivity for Creators\u003c\/strong\u003e – Equipped with USB-C, Wi-Fi (2.4\/5GHz), and Bluetooth, allowing seamless file transfers, live streaming, tethered shooting, and smartphone control; includes mic and headphone ports for pro audio.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3111\" data-end=\"3289\"\u003e\n\u003cp data-start=\"3113\" data-end=\"3289\"\u003e\u003cstrong data-start=\"3113\" data-end=\"3159\"\u003eWeather-Sealed, Compact \u0026amp; Ergonomic Design\u003c\/strong\u003e – Built with a durable magnesium-alloy chassis that resists dust and moisture; lightweight yet rugged for creators on the move.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3291\" data-end=\"3496\"\u003e\n\u003cp data-start=\"3293\" data-end=\"3496\"\u003e\u003cstrong data-start=\"3293\" data-end=\"3326\"\u003eLong-Lasting NP-FZ100 Battery\u003c\/strong\u003e – Provides up to 570 still shots or 120 minutes of video recording per charge, with USB power delivery support for continuous operation and on-the-go charging.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3498\" data-end=\"3846\"\u003e\n\u003cp data-start=\"3500\" data-end=\"3560\"\u003e\u003cstrong data-start=\"3500\" data-end=\"3558\"\u003eLens Specifications (Sony E PZ 16–50mm f\/3.5–5.6 OSS):\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"3563\" data-end=\"3846\"\u003e\n\u003cli data-start=\"3563\" data-end=\"3609\"\u003e\n\u003cp data-start=\"3565\" data-end=\"3609\"\u003eFocal Length: 16–50mm (24–75mm equivalent)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3612\" data-end=\"3643\"\u003e\n\u003cp data-start=\"3614\" data-end=\"3643\"\u003eMaximum Aperture: f\/3.5–5.6\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3646\" data-end=\"3675\"\u003e\n\u003cp data-start=\"3648\" data-end=\"3675\"\u003eMinimum Aperture: f\/22–36\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3678\" data-end=\"3720\"\u003e\n\u003cp data-start=\"3680\" data-end=\"3720\"\u003eOptical SteadyShot Image Stabilization\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3723\" data-end=\"3761\"\u003e\n\u003cp data-start=\"3725\" data-end=\"3761\"\u003ePower Zoom \u0026amp; Internal Focus Design\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3764\" data-end=\"3797\"\u003e\n\u003cp data-start=\"3766\" data-end=\"3797\"\u003eMinimum Focus Distance: 25 cm\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3800\" data-end=\"3826\"\u003e\n\u003cp data-start=\"3802\" data-end=\"3826\"\u003eFilter Thread: 40.5 mm\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3829\" data-end=\"3846\"\u003e\n\u003cp data-start=\"3831\" data-end=\"3846\"\u003eWeight: 116 g\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIn the box:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv id=\"shopify-section-template--18556474392630__tabs_content_8rnbnj\" class=\"shopify-section\"\u003e\n\u003cdiv class=\"section section-tabs-content section-template--18556474392630__tabs_content_8rnbnj section--padding page-width page-width--fixed color-scheme-1\" data-id=\"template--18556474392630__tabs_content_8rnbnj\"\u003e\n\u003cdiv class=\"flex flex-col md:flex-row\"\u003e\n\u003cdiv class=\"tabs__panel\"\u003e\n\u003cdiv class=\"tabs__content\" id=\"tab-tab_TiGJGY\" data-index=\"2\" role=\"tabpanel\" aria-labelledby=\"tab_TiGJGY\" tabindex=\"0\"\u003e\n\u003cdiv class=\"page__content rte text-subtext\"\u003e\n\u003cdiv class=\"metafield-rich_text_field\"\u003e\n\u003cul\u003e\n\u003cli\u003eSony Alpha a6700 Mirrorless Digital Camera\u003c\/li\u003e\n\u003cli\u003eSony NP-FZ100 Rechargeable Lithium-Ion Battery (2280mAh)\u003c\/li\u003e\n\u003cli\u003eShoulder Strap\u003c\/li\u003e\n\u003cli\u003eAccessory Shoe Cap\u003c\/li\u003e\n\u003cli\u003eEyepiece Cup\u003c\/li\u003e\n\u003cli\u003eSony E PZ 16-50mm f\/3.5-5.6 OSS Lens\u003c\/li\u003e\n\u003cli\u003eALC-F405S 40.5mm Front Lens Cap\u003c\/li\u003e\n\u003cli\u003eLimited 2-Year Warranty\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"sony","offers":[{"title":"Default Title","offer_id":46148544463126,"sku":"4548736167094","price":35995.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0053\/2548\/8201\/files\/sony-alpha-a6700-mirrorless-camera-16-50mm-lens-camsoila6700l-outdoorphoto-1.jpg?v=1762932075"},{"product_id":"sony-a7c-ii-mirrorless-camera-black","title":"Sony Alpha a7C II Mirrorless Camera (Black)","description":"\u003ch3 data-start=\"0\" data-end=\"92\"\u003e\u003cstrong data-start=\"0\" data-end=\"92\"\u003eSony a7C II Mirrorless Camera (Body Only) – Compact Full-Frame Power for Hybrid Creators\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"94\" data-end=\"1466\"\u003eThe Sony a7C II Mirrorless Camera is a powerful, compact full-frame camera designed for modern hybrid creators who demand professional-grade performance in a lightweight and portable body. Featuring a 33MP Exmor R™ back-illuminated CMOS sensor paired with the advanced BIONZ XR™ processor, the a7C II delivers exceptional image quality with stunning detail, accurate color reproduction, and low noise across a wide ISO range of 100–51200 (expandable to 204800). Built for both photography and videography, it offers oversampled 4K video from 7K readout, full-frame 4K recording up to 60p, and 10-bit color depth with S-Log3, S-Gamut3, and S-Cinetone™ profiles for cinematic results and flexible post-production workflows. Its AI-powered Real-time Recognition Autofocus system ensures precise subject tracking across humans, animals, and more, while 759 phase-detection points provide 94% frame coverage for reliable focus in any scenario. With up to 7 stops of 5-axis in-body image stabilisation, handheld shooting is smoother and sharper than ever, making it ideal for travel, content creation, vlogging, and professional shoots. Compact yet robust with a magnesium alloy build, advanced connectivity, USB streaming capability, and intuitive creative controls, the Sony a7C II is the ultimate all-in-one solution for creators who want full-frame quality without the bulk.\u003c\/p\u003e\n\u003ch3 data-section-id=\"f668ka\" data-start=\"1473\" data-end=\"1513\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"1480\" data-end=\"1513\"\u003eKey Features:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1515\" data-end=\"3750\"\u003e\n\u003cli data-section-id=\"1idb3vq\" data-start=\"1515\" data-end=\"1686\"\u003e\n\u003cstrong data-start=\"1517\" data-end=\"1557\"\u003e33MP Full-Frame Exmor R™ CMOS Sensor\u003c\/strong\u003e – Captures high-resolution images with exceptional detail, low noise, and accurate color reproduction for both stills and video.\u003c\/li\u003e\n\u003cli data-section-id=\"1nbjugd\" data-start=\"1688\" data-end=\"1828\"\u003e\n\u003cstrong data-start=\"1690\" data-end=\"1719\"\u003eBIONZ XR™ Image Processor\u003c\/strong\u003e – Delivers up to 8x faster processing power for improved speed, reduced latency, and superior image quality.\u003c\/li\u003e\n\u003cli data-section-id=\"10whi0k\" data-start=\"1830\" data-end=\"1980\"\u003e\n\u003cstrong data-start=\"1832\" data-end=\"1865\"\u003e4K Video with 7K Oversampling\u003c\/strong\u003e – Produces stunning, highly detailed 4K footage with full-frame 30p and up to 60p recording for cinematic results.\u003c\/li\u003e\n\u003cli data-section-id=\"1dlxgd7\" data-start=\"1982\" data-end=\"2127\"\u003e\n\u003cstrong data-start=\"1984\" data-end=\"2030\"\u003e10-Bit Video \u0026amp; Professional Color Profiles\u003c\/strong\u003e – Supports S-Log3, S-Gamut3, and S-Cinetone™ for advanced color grading and cinematic workflows.\u003c\/li\u003e\n\u003cli data-section-id=\"2z13oz\" data-start=\"2129\" data-end=\"2285\"\u003e\n\u003cstrong data-start=\"2131\" data-end=\"2172\"\u003eAI-Powered Real-Time Autofocus System\u003c\/strong\u003e – Features intelligent subject recognition and tracking for humans, animals, and moving subjects with precision.\u003c\/li\u003e\n\u003cli data-section-id=\"v9doc1\" data-start=\"2287\" data-end=\"2450\"\u003e\n\u003cstrong data-start=\"2289\" data-end=\"2336\"\u003e759-Point Phase Detection AF (94% Coverage)\u003c\/strong\u003e – Ensures fast, accurate focus across nearly the entire frame for reliable performance in any shooting condition.\u003c\/li\u003e\n\u003cli data-section-id=\"bgiq3b\" data-start=\"2452\" data-end=\"2573\"\u003e\n\u003cstrong data-start=\"2454\" data-end=\"2490\"\u003eUp to 10 fps Continuous Shooting\u003c\/strong\u003e – Capture fast-moving action with consistent autofocus and auto exposure tracking.\u003c\/li\u003e\n\u003cli data-section-id=\"16v4vtn\" data-start=\"2575\" data-end=\"2731\"\u003e\n\u003cstrong data-start=\"2577\" data-end=\"2622\"\u003e7-Stop 5-Axis In-Body Image Stabilisation\u003c\/strong\u003e – Achieve sharper images and smoother handheld video with advanced stabilization and gyro sensor technology.\u003c\/li\u003e\n\u003cli data-section-id=\"xv8k60\" data-start=\"2733\" data-end=\"2874\"\u003e\n\u003cstrong data-start=\"2735\" data-end=\"2778\"\u003eCompact \u0026amp; Lightweight Full-Frame Design\u003c\/strong\u003e – Weighing just 429g (body only), perfect for travel, vlogging, and on-the-go content creation.\u003c\/li\u003e\n\u003cli data-section-id=\"1iip27m\" data-start=\"2876\" data-end=\"3004\"\u003e\n\u003cstrong data-start=\"2878\" data-end=\"2929\"\u003eWide ISO Range (100–51200 Expandable to 204800)\u003c\/strong\u003e – Excellent low-light performance with reduced noise and enhanced clarity.\u003c\/li\u003e\n\u003cli data-section-id=\"1vwi267\" data-start=\"3006\" data-end=\"3153\"\u003e\n\u003cstrong data-start=\"3008\" data-end=\"3049\"\u003eCreative Look Presets \u0026amp; Customisation\u003c\/strong\u003e – Includes 10 presets and 8 adjustable parameters for in-camera creative control over images and video.\u003c\/li\u003e\n\u003cli data-section-id=\"knjdvy\" data-start=\"3155\" data-end=\"3309\"\u003e\n\u003cstrong data-start=\"3157\" data-end=\"3198\"\u003eUSB Streaming \u0026amp; Advanced Connectivity\u003c\/strong\u003e – Stream directly via USB-C with built-in Wi-Fi and Bluetooth for seamless content sharing and remote control.\u003c\/li\u003e\n\u003cli data-section-id=\"dp74kt\" data-start=\"3311\" data-end=\"3452\"\u003e\n\u003cstrong data-start=\"3313\" data-end=\"3354\"\u003eProfessional Audio \u0026amp; Video Interfaces\u003c\/strong\u003e – Includes microphone input, headphone output, and HDMI for high-quality video production setups.\u003c\/li\u003e\n\u003cli data-section-id=\"1nzmjnp\" data-start=\"3454\" data-end=\"3587\"\u003e\n\u003cstrong data-start=\"3456\" data-end=\"3488\"\u003eDurable Magnesium Alloy Body\u003c\/strong\u003e – Built for reliability in demanding environments while maintaining a sleek, portable form factor.\u003c\/li\u003e\n\u003cli data-section-id=\"1w7orto\" data-start=\"3589\" data-end=\"3750\"\u003e\n\u003cstrong data-start=\"3591\" data-end=\"3624\"\u003eOptimised for Hybrid Creators\u003c\/strong\u003e – Perfect balance of stills and video performance, making it ideal for content creators, filmmakers, and photographers alike.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIn the box:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSony a7C II Mirrorless Camera (Black)\u003c\/li\u003e\n\u003cli\u003eSony NP-FZ100 Rechargeable Lithium-Ion Battery (2280mAh)\u003c\/li\u003e\n\u003cli\u003eSony ALC-B1EM Body Cap for E-Mount Cameras\u003c\/li\u003e\n\u003cli\u003eShoulder Strap\u003c\/li\u003e\n\u003cli\u003eAccessory Shoe Cap\u003c\/li\u003e\n\u003cli\u003eLimited 2-Year Warranty\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"sony","offers":[{"title":"Default Title","offer_id":46703346745622,"sku":"4548736154452","price":51995.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0053\/2548\/8201\/files\/1693305340_1784818.jpg?v=1753702407"},{"product_id":"sony-a7c-ii-mirrorless-camera-with-28-60mm-lens-black","title":"Sony Alpha a7C II Mirrorless Camera with 28-60mm Lens (Black)","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eElevate your photography with the black Sony a7C II. Enhanced resolution, autofocus, and in-body stabilization meet in this compact powerhouse, delivering superior performance in a sleek, everyday design. Explore the world of high-quality imagery and seamless video capabilities like never before.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"list_OMS5rN7R1Z\"\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\"\u003e33MP Full-Frame Exmor R BSI Sensor\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\"\u003eBIONZ XR Image Processor\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\"\u003eShooting Up to 10 fps, ISO 50-204800\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\"\u003e10-Bit Full-Frame 4K30p Video\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\"\u003eS-Log3, S-Gamut3, S-Cinetone, User LUTs\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\"\u003e7 Stops of In-Body Image Stabilization\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\"\u003e759-Point Phase Detection, 94% Coverage\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\"\u003e2.36m-Dot OLED Electronic Viewfinder\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\"\u003e3\" 1.03m-Dot Vari-Angle LCD Touchscreen\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\"\u003eFE 28-60mm f\/4-5.6 Lens\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"sony","offers":[{"title":"Default Title","offer_id":46703413264662,"sku":"CAMSOILA7CM2K","price":59995.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0053\/2548\/8201\/files\/1693305340_1784820.jpg?v=1698384209"},{"product_id":"sony-fe-2-0x-teleconverter","title":"SONY FE 2.0X TELECONVERTER","description":"\u003ch3\u003e\u003cstrong\u003eSONY FE 2.0X TELECONVERTER\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"0\" data-end=\"1187\"\u003eThe Sony FE 2.0x Teleconverter (SEL20TC) is a precision-engineered optical accessory that doubles the effective focal length of select Sony E-mount telephoto lenses without compromising image quality, autofocus speed, or operability. Designed for sports, wildlife, and outdoor photographers, this compact and lightweight teleconverter provides a powerful alternative to carrying multiple bulky lenses. With its 2.0x magnification factor, it transforms a 200mm lens into a 400mm equivalent, allowing you to capture distant subjects with remarkable clarity and detail. Featuring full optical communication between lens and camera, the Sony 2.0x Teleconverter supports autofocus, metering, and Optical SteadyShot (OSS) functionality, ensuring seamless performance with Sony’s renowned G Master lenses. Built to endure challenging environments, its dust and moisture-resistant construction makes it perfect for shooting in unpredictable outdoor conditions. Compact yet powerful, the Sony FE 2.0x Teleconverter is the ultimate tool for extending reach and flexibility in professional photography without sacrificing optical excellence.\u003c\/p\u003e\n\u003ch3 data-start=\"1194\" data-end=\"1221\"\u003e\u003cstrong data-start=\"1198\" data-end=\"1219\"\u003e Key Features:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1223\" data-end=\"3098\"\u003e\n\u003cli data-start=\"1223\" data-end=\"1394\"\u003e\n\u003cp data-start=\"1225\" data-end=\"1394\"\u003e\u003cstrong data-start=\"1228\" data-end=\"1253\"\u003eDoubles Focal Length:\u003c\/strong\u003e Increases the effective focal length of compatible Sony lenses by 2.0x, offering greater magnification and reach for distant subjects.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1396\" data-end=\"1589\"\u003e\n\u003cp data-start=\"1398\" data-end=\"1589\"\u003e\u003cstrong data-start=\"1401\" data-end=\"1434\"\u003eSuperior Optical Performance:\u003c\/strong\u003e Maintains\u003cstrong\u003e \u003c\/strong\u003efull image resolution, sharpness, and contrast with minimal light loss (approximately 2 stops), ensuring professional-grade image quality.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1591\" data-end=\"1796\"\u003e\n\u003cp data-start=\"1593\" data-end=\"1796\"\u003e\u003cstrong data-start=\"1596\" data-end=\"1623\"\u003eSeamless Compatibility:\u003c\/strong\u003e Fully compatible with select Sony G Master telephoto lenses, including FE 70-200mm f\/2.8 GM OSS, FE 100-400mm f\/4.5-5.6 GM OSS, and FE 400mm f\/2.8 GM OSS.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1798\" data-end=\"1983\"\u003e\n\u003cp data-start=\"1800\" data-end=\"1983\"\u003e\u003cstrong data-start=\"1803\" data-end=\"1843\"\u003ePreserves Autofocus \u0026amp; Stabilization:\u003c\/strong\u003e Retains full AF speed and precision, as well as Optical SteadyShot (OSS) and exposure metering functions between camera and lens.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1985\" data-end=\"2187\"\u003e\n\u003cp data-start=\"1987\" data-end=\"2187\"\u003e\u003cstrong data-start=\"1990\" data-end=\"2034\"\u003eIdeal for Sports \u0026amp; Wildlife Photography:\u003c\/strong\u003e Provides the extra reach needed to capture distant, fast-moving subjects with exceptional clarity—perfect for nature, birding, and action photography.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2189\" data-end=\"2358\"\u003e\n\u003cp data-start=\"2191\" data-end=\"2358\"\u003e\u003cstrong data-start=\"2194\" data-end=\"2227\"\u003eCompact \u0026amp; Lightweight Design:\u003c\/strong\u003e A portable alternative to large telephoto lenses, reducing gear bulk while maintaining flexibility and shooting convenience.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2360\" data-end=\"2568\"\u003e\n\u003cp data-start=\"2362\" data-end=\"2568\"\u003e\u003cstrong data-start=\"2366\" data-end=\"2403\"\u003eDurable, Weather-Resistant Build:\u003c\/strong\u003e Constructed with a dust and moisture-resistant design to match Sony’s professional G Master lenses, ensuring reliable performance in challenging environments.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2570\" data-end=\"2742\"\u003e\n\u003cp data-start=\"2572\" data-end=\"2742\"\u003e\u003cstrong data-start=\"2575\" data-end=\"2606\"\u003eFull E-Mount Communication:\u003c\/strong\u003e Maintains complete electronic communication for accurate aperture control, metering, EXIF data, and image stabilization feedback.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2744\" data-end=\"2909\"\u003e\n\u003cp data-start=\"2746\" data-end=\"2909\"\u003e\u003cstrong data-start=\"2749\" data-end=\"2780\"\u003eFull-Frame \u0026amp; APS-C Support:\u003c\/strong\u003e Designed for\u003cstrong\u003e \u003c\/strong\u003eSony E-Mount full-frame and APS-C cameras, delivering consistent optical performance across multiple formats.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2911\" data-end=\"3098\"\u003e\n\u003cp data-start=\"2913\" data-end=\"3098\"\u003e\u003cstrong data-start=\"2916\" data-end=\"2959\"\u003eProfessional Quality in a Compact Form:\u003c\/strong\u003e Perfect for photographers who need extra reach and precision without the added weight or cost of an additional super-telephoto lens.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eIn the box:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSony FE 2.0x Teleconverter\u003c\/li\u003e\n\u003cli\u003eCase\u003c\/li\u003e\n\u003cli\u003eLimited 2-Year Warranty\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"sony","offers":[{"title":"Default Title","offer_id":46705111433494,"sku":"4548736038639","price":13595.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0053\/2548\/8201\/files\/1454496359_1222778.jpg?v=1698393556"},{"product_id":"sony-fe-35mm-f-1-4-gm-lens","title":"Sony FE 35mm f\/1.4 GM Lens","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eUnleash your creativity with the Sony FE 35mm F1.4 GM lens, a marvel of optical engineering. This fast wide-angle lens combines advanced technology with a compact design, offering unparalleled G Master resolution and bokeh. Its innovative features include XA elements and extra-low dispersion element for reduced aberrations, Nano AR II coating for improved contrast, and an XD Linear Motor system for precise autofocus. Designed for durability, it's dust- and moisture-sealed, allowing you to capture stunning shots in any conditions.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eE-Mount Lens\/Full-Frame Format\u003c\/li\u003e\n\u003cli\u003eAperture Range: f\/1.4 to f\/16\u003c\/li\u003e\n\u003cli\u003eTwo XA Elements, One ED Element\u003c\/li\u003e\n\u003cli\u003eNano AR II and Fluorine Coatings\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":46733883408662,"sku":"LENSOE35F14GM","price":31495.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0053\/2548\/8201\/files\/1610533948_IMG_1472019.jpg?v=1698672873"},{"product_id":"sony-a7cr-mirrorless-camera-black","title":"Sony a7CR Mirrorless Camera (Black)","description":"\u003cp\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cstrong\u003e\u003cspan data-mce-fragment=\"1\"\u003eOnline only\u003c\/span\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eDiscover the Sony a7CR 61.0 MP compact full-frame camera, a powerhouse of resolution in a lightweight design. With precise exposure and color, thanks to advanced AI processing, its cinematic features shine. Explore creative styles using 10 presets and 8 parameters, and track subjects effortlessly with Real-time recognition AF. Capture stunning 4K imagery and enjoy seamless filming with image stabilization technology, ensuring smooth, professional-quality videos even when shooting handheld.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey features: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e61MP Full-Frame Exmor R BSI Sensor\u003c\/li\u003e\n\u003cli\u003eBIONZ XR Image Processor\u003c\/li\u003e\n\u003cli\u003eAllowing Up to 8 fps, ISO 50-102400\u003c\/li\u003e\n\u003cli\u003e240.8MP Pixel Shift Multi Shooting\u003c\/li\u003e\n\u003cli\u003e10-Bit Full-Frame 4K60p Video\u003c\/li\u003e\n\u003cli\u003eS-Log3, S-Gamut3, S-Cinetone, User LUTs\u003c\/li\u003e\n\u003cli\u003e7 Stops of In-Body Image Stabilisation\u003c\/li\u003e\n\u003cli\u003e693-Point Phase Detection, 79% Coverage\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"sony","offers":[{"title":"Default Title","offer_id":46744065474838,"sku":"CAMSOILA7CR","price":72995.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0053\/2548\/8201\/files\/1693311922_1784157.jpg?v=1753702274"},{"product_id":"sony-alpha-a9-iii-mirrorless-digital-camera","title":"Sony Alpha a9 III Mirrorless Digital Camera","description":"\u003cdiv class=\"flex-1 overflow-hidden\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\"Introducing the revolutionary α9 III, ushering in the next era of photography. Featuring the world's first full-frame stacked 24.6 MP CMOS image sensor with a global shutter system, this game-changing camera captures fast-moving subjects with unparalleled precision. With blackout-free, 120 fps continuous shooting, advanced optical 5-axis image stabilization, and flash sync at all shutter speeds, every moment is preserved with clarity. Explore its composite RAW shooting capabilities, BIONZ XR™ image processing engine, and uniquely flexible tilting monitor for unmatched shooting flexibility. Elevate your photography with the α9 III.\"\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"flex-1 overflow-hidden\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"flex-1 overflow-hidden\"\u003e\n\u003cdiv class=\"flex-1 overflow-hidden\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"react-scroll-to-bottom--css-ucfoh-79elbk h-full\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"react-scroll-to-bottom--css-ucfoh-1n7m0yu\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"flex flex-col pb-9 text-sm\" data-mce-fragment=\"1\"\u003e\n\u003cdiv data-testid=\"conversation-turn-7\" class=\"w-full text-token-text-primary\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"px-4 py-2 justify-center text-base md:gap-6 m-auto\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"flex flex-1 text-base mx-auto gap-3 md:px-5 lg:px-1 xl:px-5 md:max-w-3xl lg:max-w-[40rem] xl:max-w-[48rem] group final-completion\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"relative flex w-full flex-col agent-turn\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"flex-col gap-1 md:gap-3\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"flex flex-grow flex-col max-w-full\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"min-h-[20px] text-message flex flex-col items-start gap-3 whitespace-pre-wrap break-words [.text-message+\u0026amp;]:mt-5 overflow-x-auto\" data-message-id=\"003a9abe-2161-4cb5-ab58-8da3ee85fdde\" data-message-author-role=\"assistant\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"markdown prose w-full break-words dark:prose-invert light\" data-mce-fragment=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eKey features\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e24.6MP Full-Frame Global Shutter Sensor\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eUp to 120 fps Cont. Shooting with AF\/AE\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003ePre-Capture Function; Speed Boost Button\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFlash Sync at up to 1\/80,000 Sec.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e4K 120p 10-bit Video; S-Log3 \u0026amp; S-Cinetone\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e759-Point Phase-Detect AF with Tracking\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e8-Stop 5-Axis In-Body Image Stabilisation\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eDual CFexpress Type A\/SD Card Slots\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003ch2 class=\"col-12 mb-3\" id=\"heading-whatyouget\" data-mce-fragment=\"1\"\u003eWhat's in the box\u003c\/h2\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSony Alpha a9 III Mirrorless Digital Camera\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSony NP-FZ100 Rechargeable Lithium-Ion Battery (2280mAh)\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSony FDA-EP19 Eyepiece Cup\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSony ALC-B1EM Body Cap for E-Mount Cameras\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSony Multi Interface Shoe Cap\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSony BC-QZ1 Battery Charger\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCable Protector\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eShoulder Strap\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLimited 2-Year Warranty\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mt-1 flex justify-start gap-3 empty:hidden\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"text-gray-400 flex self-end lg:self-center justify-center lg:justify-start mt-0 -ml-1 visible\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"flex\" data-mce-fragment=\"1\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/3gCKcq4THNQ?si=fwVzKtOQEMUdaDv0\" height=\"315\" width=\"560\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\n\u003cdiv class=\"react-scroll-to-bottom--css-ucfoh-79elbk h-full\"\u003e\n\u003cdiv class=\"react-scroll-to-bottom--css-ucfoh-1n7m0yu\"\u003e\n\u003cdiv class=\"flex flex-col pb-9 text-sm\"\u003e\n\u003cdiv data-testid=\"conversation-turn-7\" class=\"w-full text-token-text-primary\"\u003e\n\u003cdiv class=\"px-4 py-2 justify-center text-base md:gap-6 m-auto\"\u003e\n\u003cdiv class=\"flex flex-1 text-base mx-auto gap-3 md:px-5 lg:px-1 xl:px-5 md:max-w-3xl lg:max-w-[40rem] xl:max-w-[48rem] group final-completion\"\u003e\n\u003cdiv class=\"relative flex w-full flex-col agent-turn\"\u003e\n\u003cdiv class=\"flex-col gap-1 md:gap-3\"\u003e\n\u003cdiv class=\"flex flex-grow flex-col max-w-full\"\u003e\n\u003cdiv class=\"min-h-[20px] text-message flex flex-col items-start gap-3 whitespace-pre-wrap break-words [.text-message+\u0026amp;]:mt-5 overflow-x-auto\" data-message-id=\"003a9abe-2161-4cb5-ab58-8da3ee85fdde\" data-message-author-role=\"assistant\"\u003e\n\u003cdiv class=\"markdown prose w-full break-words dark:prose-invert light\"\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"w-full pt-2 md:pt-0 dark:border-white\/20 md:border-transparent md:dark:border-transparent md:w-[calc(100%-.5rem)]\"\u003e\u003cform class=\"stretch mx-2 flex flex-row gap-3 last:mb-2 md:mx-4 md:last:mb-6 lg:mx-auto lg:max-w-2xl xl:max-w-3xl\"\u003e\n\u003cdiv class=\"relative flex h-full flex-1 items-stretch md:flex-col\"\u003e\n\u003cdiv class=\"flex w-full items-center\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"flex w-full items-center\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"flex w-full items-center\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"flex w-full items-center\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"flex w-full items-center\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/form\u003e\u003c\/div\u003e","brand":"sony","offers":[{"title":"Default Title","offer_id":47532502384918,"sku":"","price":142995.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0053\/2548\/8201\/files\/sony-alpha-a9-iii-mirrorless-camera-camsoila9m3-outdoorphoto-10.jpg?v=1708073263"},{"product_id":"sony-fe-300mm-f-2-8-gm-oss-lens","title":"Sony FE 300mm f\/2.8 GM OSS Lens","description":"\u003ch3 data-start=\"0\" data-end=\"1625\" class=\"PDq2pG_selectionAnchorContainer\"\u003e\u003cstrong\u003eSony FE 300mm f\/2.8 GM OSS Lens\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eOnline only\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"0\" data-end=\"1625\" class=\"PDq2pG_selectionAnchorContainer\"\u003eThe Sony FE 300mm f\/2.8 GM OSS Lens is Sony's flagship professional super-telephoto prime, engineered to deliver uncompromising optical performance, lightning-fast autofocus, and exceptional portability for sports, wildlife, bird, aviation, and action photographers. Awarded the EISA Telephoto Lens 2024–2025, this G Master lens combines a bright constant f\/2.8 maximum aperture with an incredibly lightweight design of approximately 1,470g (excluding the tripod foot), making it the lightest lens in its class and remarkably comfortable for extended handheld shooting. Its advanced optical formula incorporates three Super ED (Extra-low Dispersion) elements and one ED element to virtually eliminate chromatic aberration while delivering breathtaking edge-to-edge sharpness, outstanding contrast, and exceptional detail even on the latest high-resolution Sony Alpha cameras. The renowned G Master optical design produces beautifully smooth background separation thanks to an 11-blade circular diaphragm, while Sony's advanced Dual XD (Extreme Dynamic) Linear Motors provide near-silent, ultra-fast autofocus with outstanding subject tracking for high-speed continuous shooting. Built with Optical SteadyShot (OSS) image stabilisation, a rugged magnesium-alloy construction, advanced Nano AR Coating II, fluorine-coated front element, and comprehensive dust- and moisture-resistant sealing, the Sony FE 300mm f\/2.8 GM OSS is the ultimate telephoto lens for professionals who demand uncompromising image quality, speed, and reliability in the world's most challenging shooting environments.\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 data-section-id=\"1iz91iu\" data-start=\"1627\" data-end=\"1643\"\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1645\" data-end=\"5385\" data-is-only-node=\"\" data-is-last-node=\"\"\u003e\n\u003cli data-section-id=\"8vp7f3\" data-start=\"1645\" data-end=\"1880\"\u003e\n\u003cstrong data-start=\"1647\" data-end=\"1699\"\u003eProfessional 300mm f\/2.8 G Master Telephoto Lens\u003c\/strong\u003e – Premium super-telephoto prime designed for professional sports, wildlife, bird, aviation, motorsport, and action photography with exceptional image quality and subject isolation.\u003c\/li\u003e\n\u003cli data-section-id=\"1rm1u98\" data-start=\"1882\" data-end=\"2078\"\u003e\n\u003cstrong data-start=\"1884\" data-end=\"1921\"\u003eAward-Winning Optical Performance\u003c\/strong\u003e – Recipient of the prestigious\u003cstrong\u003e \u003c\/strong\u003eEISA Telephoto Lens 2024–2025 award, recognising its outstanding innovation, image quality, and professional performance.\u003c\/li\u003e\n\u003cli data-section-id=\"cs5x8a\" data-start=\"2080\" data-end=\"2298\"\u003e\n\u003cstrong data-start=\"2082\" data-end=\"2110\"\u003eUltra-Lightweight Design\u003c\/strong\u003e – Weighing approximately 1,470g (excluding tripod mount), it is the lightest large-aperture 300mm telephoto lens in its class, reducing fatigue during long handheld shooting sessions.\u003c\/li\u003e\n\u003cli data-section-id=\"moyus7\" data-start=\"2300\" data-end=\"2488\"\u003e\n\u003cstrong data-start=\"2302\" data-end=\"2336\"\u003eBright Constant f\/2.8 Aperture\u003c\/strong\u003e – Large maximum aperture delivers outstanding low-light performance, faster shutter speeds, beautiful subject separation, and stunning background blur.\u003c\/li\u003e\n\u003cli data-section-id=\"1a2elfd\" data-start=\"2490\" data-end=\"2688\"\u003e\n\u003cstrong data-start=\"2492\" data-end=\"2520\"\u003eAdvanced G Master Optics\u003c\/strong\u003e – Precision optical design delivers extraordinary sharpness, contrast, and detail from corner to corner, fully resolving today's highest-resolution full-frame sensors.\u003c\/li\u003e\n\u003cli data-section-id=\"1ff3s2h\" data-start=\"2690\" data-end=\"2881\"\u003e\n\u003cstrong data-start=\"2692\" data-end=\"2734\"\u003eThree Super ED \u0026amp; One ED Glass Elements\u003c\/strong\u003e – Effectively minimise axial and lateral chromatic aberration, colour fringing, and optical distortions for crystal-clear, colour-accurate images.\u003c\/li\u003e\n\u003cli data-section-id=\"1fmxmlp\" data-start=\"2883\" data-end=\"3067\"\u003e\n\u003cstrong data-start=\"2885\" data-end=\"2907\"\u003eNano AR Coating II\u003c\/strong\u003e – Advanced anti-reflective coating dramatically reduces flare and ghosting while maintaining exceptional contrast when shooting into challenging light sources.\u003c\/li\u003e\n\u003cli data-section-id=\"rms431\" data-start=\"3069\" data-end=\"3245\"\u003e\n\u003cstrong data-start=\"3071\" data-end=\"3099\"\u003eBeautiful G Master Bokeh\u003c\/strong\u003e – An\u003cstrong\u003e \u003c\/strong\u003e11-blade circular aperture produces exceptionally smooth, rounded, and natural-looking background blur that enhances subject separation.\u003c\/li\u003e\n\u003cli data-section-id=\"1qnk72c\" data-start=\"3247\" data-end=\"3453\"\u003e\n\u003cstrong data-start=\"3249\" data-end=\"3283\"\u003eDual XD Linear Motor Autofocus\u003c\/strong\u003e – Two powerful Extreme Dynamic Linear Motors provide incredibly fast, accurate, and virtually silent autofocus with outstanding tracking performance for moving subjects.\u003c\/li\u003e\n\u003cli data-section-id=\"171npfa\" data-start=\"3455\" data-end=\"3629\"\u003e\n\u003cstrong data-start=\"3457\" data-end=\"3490\"\u003eProfessional Subject Tracking\u003c\/strong\u003e – Optimised to keep pace with Sony Alpha cameras' high-speed continuous shooting capabilities, ensuring precise focus during rapid bursts.\u003c\/li\u003e\n\u003cli data-section-id=\"1bat391\" data-start=\"3631\" data-end=\"3821\"\u003e\n\u003cstrong data-start=\"3633\" data-end=\"3681\"\u003eOptical SteadyShot (OSS) Image Stabilisation\u003c\/strong\u003e – Integrated optical stabilisation helps reduce camera shake, delivering sharper handheld images and more stable telephoto video recording.\u003c\/li\u003e\n\u003cli data-section-id=\"138np1s\" data-start=\"3823\" data-end=\"4022\"\u003e\n\u003cstrong data-start=\"3825\" data-end=\"3864\"\u003eCompatible with Sony Teleconverters\u003c\/strong\u003e – Supports Sony 1.4x and 2.0x teleconverters, extending focal length to\u003cstrong\u003e \u003c\/strong\u003e420mm f\/4 or 600mm f\/5.6 while maintaining outstanding autofocus performance.\u003c\/li\u003e\n\u003cli data-section-id=\"4c8t3c\" data-start=\"4024\" data-end=\"4185\"\u003e\n\u003cstrong data-start=\"4026\" data-end=\"4066\"\u003eDurable Magnesium-Alloy Construction\u003c\/strong\u003e – Lightweight yet incredibly strong internal structure provides exceptional durability for demanding professional use.\u003c\/li\u003e\n\u003cli data-section-id=\"jioefu\" data-start=\"4187\" data-end=\"4367\"\u003e\n\u003cstrong data-start=\"4189\" data-end=\"4225\"\u003eDust \u0026amp; Moisture Resistant Design\u003c\/strong\u003e – Comprehensive weather sealing protects against dust, moisture, and harsh environmental conditions, making it ideal for outdoor photography.\u003c\/li\u003e\n\u003cli data-section-id=\"1ddldfw\" data-start=\"4369\" data-end=\"4524\"\u003e\n\u003cstrong data-start=\"4371\" data-end=\"4404\"\u003eFluorine-Coated Front Element\u003c\/strong\u003e – Repels water, oil, fingerprints, and dirt while making the front element easier to clean in challenging environments.\u003c\/li\u003e\n\u003cli data-section-id=\"xqp0oi\" data-start=\"4526\" data-end=\"4712\"\u003e\n\u003cstrong data-start=\"4528\" data-end=\"4560\"\u003eBalanced Handheld Ergonomics\u003c\/strong\u003e – Optimised internal weight distribution provides superior balance and handling, making handheld shooting more comfortable during extended assignments.\u003c\/li\u003e\n\u003cli data-section-id=\"2fdrwz\" data-start=\"4714\" data-end=\"4905\"\u003e\n\u003cstrong data-start=\"4716\" data-end=\"4748\"\u003eProfessional Custom Controls\u003c\/strong\u003e – Includes focus hold buttons, focus limiter, AF\/MF switch, Optical SteadyShot controls, and customizable function buttons for rapid operation in the field.\u003c\/li\u003e\n\u003cli data-section-id=\"17p6dqp\" data-start=\"4907\" data-end=\"5127\"\u003e\n\u003cstrong data-start=\"4909\" data-end=\"4950\"\u003eFull-Frame Sony E-Mount Compatibility\u003c\/strong\u003e – Designed for Sony full-frame Alpha mirrorless cameras while remaining fully compatible with APS-C Sony E-mount bodies, where it delivers a 450mm equivalent field of view.\u003c\/li\u003e\n\u003cli data-section-id=\"180kwbb\" data-start=\"5129\" data-end=\"5385\" data-is-last-node=\"\"\u003e\n\u003cstrong data-start=\"5131\" data-end=\"5169\"\u003eIdeal for Professional Photography\u003c\/strong\u003e – Perfect for wildlife photographers, bird photographers, sports professionals, photojournalists, aviation enthusiasts, safari photographers, and anyone requiring exceptional telephoto reach, speed, and reliability.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIn the box:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSony FE 300mm f\/2.8 GM OSS Lens (Sony E)\u003c\/li\u003e\n\u003cli\u003eFront Lens Cap\u003c\/li\u003e\n\u003cli\u003eSony ALC-R1EM Rear Lens Cap\u003c\/li\u003e\n\u003cli\u003eALC-SH175 Lens Hood\u003c\/li\u003e\n\u003cli\u003eTripod Mount\u003c\/li\u003e\n\u003cli\u003eDrop-In Filter\u003c\/li\u003e\n\u003cli\u003eLens Strap\u003c\/li\u003e\n\u003cli\u003eSoft Case\u003c\/li\u003e\n\u003cli\u003eLimited 2-Year Warranty\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/3EHBWfuJENI?si=swmZJlnqBov6A_lJ\" height=\"315\" width=\"560\"\u003e\u003c\/iframe\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"sony","offers":[{"title":"Default Title","offer_id":47532504547606,"sku":"LENSOE300F28GM","price":134995.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0053\/2548\/8201\/files\/sony-fe-300mm-f2-8-gm-oss-lens-front.webp?v=1708073802"},{"product_id":"sony-fe-50mm-f1-4-gm-1","title":"Sony FE 50mm F1.4 GM","description":"\u003cdiv id=\"orms-product-description\" data-mce-fragment=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eThe \u003c\/span\u003eSony FE 50mm f\/1.4 GM Lens\u003cspan data-mce-fragment=\"1\"\u003e is designed with sophisticated elements and advanced optics to provide uncompromising image quality for still and video shooters. A member of the esteemed G Master lens family, this versatile normal-length prime provides a natural field of view, allowing you to create memorable images to last a lifetime. It is the perfect choice for everyday use, this lens also includes a fast and precise autofocus system in a lightweight and compact design making it convenient to take with you everywhere you go.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eKey features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product attribute overview\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"value std\" data-mce-fragment=\"1\" itemprop=\"description\"\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\" data-mce-fragment=\"1\"\u003eFull-Frame | f\/1.4 to f\/16\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\" data-mce-fragment=\"1\"\u003eG-Master Design with Advanced Optics\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\" data-mce-fragment=\"1\"\u003eTwo XD Linear AF Motors, Internal Focus\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\" data-mce-fragment=\"1\"\u003eFocus Hold Buttons \u0026amp; Iris Lock Switch\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\" data-mce-fragment=\"1\"\u003ePhysical Aperture Ring \u0026amp; De-Click Switch\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\" data-mce-fragment=\"1\"\u003eRounded 11-Blade Diaphragm\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\" data-mce-fragment=\"1\"\u003eNano AR II \u0026amp; Fluorine Coatings\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\" data-mce-fragment=\"1\"\u003eDust and Moisture-Resistant Construction\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"sony","offers":[{"title":"Default Title","offer_id":47706924777750,"sku":"4548736135116","price":30295.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0053\/2548\/8201\/files\/SonyFE50mmF1.4GM6_c9f7d5b8-0fd1-4ff9-9c21-8c81e4143306.jpg?v=1714041091"},{"product_id":"new-sony-zv-e10-ii","title":"Sony ZV-E10 II Mirrorless Camera with 16-50mm II Lens (Black)","description":"\u003ch3 data-start=\"0\" data-end=\"123\"\u003e\u003cstrong data-start=\"0\" data-end=\"121\"\u003eSony ZV-E10 II Mirrorless Camera with 16–50mm II Lens Kit – Next-Generation Power for Content Creators and Filmmakers\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"125\" data-end=\"1609\"\u003eRedefine your creative potential with the Sony ZV-E10 II Mirrorless Camera with 16–50mm II Lens Kit, an advanced hybrid powerhouse designed specifically for vloggers, content creators, and filmmakers. Equipped with a 26MP Exmor R CMOS APS-C back-illuminated sensor and the latest BIONZ XR image processor, the ZV-E10 II delivers extraordinary image clarity, cinematic color reproduction, and professional-grade 4K 60p 10-bit 4:2:2 recording. Capture every detail with 759-point phase-detection autofocus, Real-time Eye AF for humans, animals, and birds, and AI-powered Real-time Tracking for unmatched subject precision. Experience flawless stabilization with Active Mode image stabilization and Breathing Compensation, while cinematic modes like S-Cinetone™ and Cinematic Vlog Setting transform your videos into storytelling masterpieces straight out of camera. The Intelligent 3-Capsule Microphone with windscreen ensures crystal-clear audio, and built-in Wi-Fi, USB-C, and micro HDMI connectivity make live streaming, editing, and sharing seamless. Paired with the Sony E PZ 16–50mm f\/3.5–5.6 OSS II Lens, offering 24–75mm full-frame equivalent zoom range, smooth power zoom, and refined optical design, this compact lens is ideal for travel, vlogs, and professional production. Lightweight, powerful, and feature-rich, the Sony ZV-E10 II is the ultimate all-in-one tool for modern creators ready to elevate their storytelling.\u003c\/p\u003e\n\u003ch3 data-start=\"1616\" data-end=\"1668\"\u003e\u003cstrong data-start=\"1623\" data-end=\"1666\"\u003eKey Features:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003ch4 data-start=\"1670\" data-end=\"1713\"\u003e\u003cstrong data-start=\"1675\" data-end=\"1711\"\u003eSony ZV-E10 II Mirrorless Camera\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cul data-start=\"1714\" data-end=\"3811\"\u003e\n\u003cli data-start=\"1714\" data-end=\"1878\"\u003e\n\u003cp data-start=\"1716\" data-end=\"1878\"\u003e\u003cstrong data-start=\"1716\" data-end=\"1750\"\u003e26MP Exmor R CMOS APS-C Sensor\u003c\/strong\u003e – Back-illuminated design enhances light sensitivity, delivering exceptional detail and clarity even in low-light conditions.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1879\" data-end=\"2018\"\u003e\n\u003cp data-start=\"1881\" data-end=\"2018\"\u003e\u003cstrong data-start=\"1881\" data-end=\"1912\"\u003ePowerful BIONZ XR Processor\u003c\/strong\u003e – Delivers 8x more processing power for enhanced color depth, dynamic range, and low-noise performance.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2019\" data-end=\"2205\"\u003e\n\u003cp data-start=\"2021\" data-end=\"2205\"\u003e\u003cstrong data-start=\"2021\" data-end=\"2066\"\u003e4K 60p \/ 10-bit 4:2:2 All-Intra Recording\u003c\/strong\u003e – Records oversampled 5.6K footage with cinematic precision and professional post-production flexibility (S-Log3, LUT import supported).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2206\" data-end=\"2391\"\u003e\n\u003cp data-start=\"2208\" data-end=\"2391\"\u003e\u003cstrong data-start=\"2208\" data-end=\"2247\"\u003e759-Point Phase-Detection AF System\u003c\/strong\u003e – Ultra-fast and accurate autofocus with Real-Time Eye AF for humans, animals, and birds, and Real-Time Tracking for moving subjects.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2392\" data-end=\"2583\"\u003e\n\u003cp data-start=\"2394\" data-end=\"2583\"\u003e\u003cstrong data-start=\"2394\" data-end=\"2437\"\u003eCreative Look \u0026amp; Cinematic Vlog Settings\u003c\/strong\u003e – Access 10 customizable presets, intuitive color moods, and S-Cinetone™ for natural skin tones and cinematic texture straight from the camera.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2584\" data-end=\"2733\"\u003e\n\u003cp data-start=\"2586\" data-end=\"2733\"\u003e\u003cstrong data-start=\"2586\" data-end=\"2621\"\u003eActive Mode Image Stabilization\u003c\/strong\u003e – Advanced gyroscope-based stabilization ensures steady handheld footage even while walking or panning in 4K.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2734\" data-end=\"2902\"\u003e\n\u003cp data-start=\"2736\" data-end=\"2902\"\u003e\u003cstrong data-start=\"2736\" data-end=\"2770\"\u003eSlow \u0026amp; Quick (S\u0026amp;Q) Motion Mode\u003c\/strong\u003e – Capture stunning slow-motion at 120fps Full HD or time-lapse sequences directly in-camera with adjustable intervals (1–60 sec).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2903\" data-end=\"3053\"\u003e\n\u003cp data-start=\"2905\" data-end=\"3053\"\u003e\u003cstrong data-start=\"2905\" data-end=\"2942\"\u003eBokeh Switch \u0026amp; Background Defocus\u003c\/strong\u003e – Instantly create professional shallow depth-of-field effects with one touch for perfect subject isolation.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3054\" data-end=\"3228\"\u003e\n\u003cp data-start=\"3056\" data-end=\"3228\"\u003e\u003cstrong data-start=\"3056\" data-end=\"3092\"\u003eIntelligent 3-Capsule Microphone\u003c\/strong\u003e – Auto direction switching with noise reduction, windscreen attachment, and support for digital audio input via Multi Interface Shoe.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3229\" data-end=\"3358\"\u003e\n\u003cp data-start=\"3231\" data-end=\"3358\"\u003e\u003cstrong data-start=\"3231\" data-end=\"3256\"\u003eEnhanced Connectivity\u003c\/strong\u003e – USB-C live streaming, 5GHz Wi-Fi, RTMP\/RTMPS\/SRT protocols, and micro HDMI for external displays.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3359\" data-end=\"3501\"\u003e\n\u003cp data-start=\"3361\" data-end=\"3501\"\u003e\u003cstrong data-start=\"3361\" data-end=\"3399\"\u003eImproved Ergonomics \u0026amp; Battery Life\u003c\/strong\u003e – Larger NP-FZ100 battery offers ~610 shots per charge; enhanced grip for stable handheld shooting.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3502\" data-end=\"3654\"\u003e\n\u003cp data-start=\"3504\" data-end=\"3654\"\u003e\u003cstrong data-start=\"3504\" data-end=\"3547\"\u003eVari-Angle Touchscreen with Vertical UI\u003c\/strong\u003e – 3.0” 1.04M-dot LCD supports intuitive control and instant orientation for vertical social media video.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3655\" data-end=\"3811\"\u003e\n\u003cp data-start=\"3657\" data-end=\"3811\"\u003e\u003cstrong data-start=\"3657\" data-end=\"3700\"\u003eCompact, Lightweight Design (Just 343g)\u003c\/strong\u003e – Perfect for travel, vlogging, or on-the-go professional production with over 70 compatible E-mount lenses.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 data-start=\"3813\" data-end=\"3863\"\u003e\u003cstrong data-start=\"3818\" data-end=\"3861\"\u003eSony E PZ 16–50mm f\/3.5–5.6 OSS II Lens\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cul data-start=\"3864\" data-end=\"4856\"\u003e\n\u003cli data-start=\"3864\" data-end=\"3976\"\u003e\n\u003cp data-start=\"3866\" data-end=\"3976\"\u003e\u003cstrong data-start=\"3866\" data-end=\"3891\"\u003eVersatile Zoom Range:\u003c\/strong\u003e 16–50mm (24–75mm full-frame equivalent) for wide landscapes to intimate portraits.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3977\" data-end=\"4084\"\u003e\n\u003cp data-start=\"3979\" data-end=\"4084\"\u003e\u003cstrong data-start=\"3979\" data-end=\"4008\"\u003eOptical SteadyShot (OSS):\u003c\/strong\u003e 4-stop stabilization minimizes camera shake in handheld stills and video.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4085\" data-end=\"4180\"\u003e\n\u003cp data-start=\"4087\" data-end=\"4180\"\u003e\u003cstrong data-start=\"4087\" data-end=\"4112\"\u003ePower Zoom Mechanism:\u003c\/strong\u003e Smooth, quiet zooming for professional-quality video transitions.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4181\" data-end=\"4332\"\u003e\n\u003cp data-start=\"4183\" data-end=\"4332\"\u003e\u003cstrong data-start=\"4183\" data-end=\"4211\"\u003eAdvanced Optical Design:\u003c\/strong\u003e Four aspherical and one ED element reduce distortion, chromatic aberration, and color bleeding for superior sharpness.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4333\" data-end=\"4452\"\u003e\n\u003cp data-start=\"4335\" data-end=\"4452\"\u003e\u003cstrong data-start=\"4335\" data-end=\"4361\"\u003eFast, Quiet Autofocus:\u003c\/strong\u003e Linear motor provides responsive focus performance ideal for stills and cinematic video.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4453\" data-end=\"4596\"\u003e\n\u003cp data-start=\"4455\" data-end=\"4596\"\u003e\u003cstrong data-start=\"4455\" data-end=\"4479\"\u003eClose-Up Capability:\u003c\/strong\u003e Minimum focusing distance of 0.25m (wide) \/ 0.30m (tele) with 0.215x magnification for stunning macro-style shots.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4597\" data-end=\"4723\"\u003e\n\u003cp data-start=\"4599\" data-end=\"4723\"\u003e\u003cstrong data-start=\"4599\" data-end=\"4627\"\u003eLightweight Portability:\u003c\/strong\u003e Weighs just 107g and collapses to 31.3mm—perfect for travel, vlogging, and daily photography.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4724\" data-end=\"4856\"\u003e\n\u003cp data-start=\"4726\" data-end=\"4856\"\u003e\u003cstrong data-start=\"4726\" data-end=\"4761\"\u003eBreathing Compensation Support:\u003c\/strong\u003e Minimizes focus breathing when paired with compatible Sony cameras for cinematic rack focus.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eIn the box:\u003c\/p\u003e\n\u003cdiv id=\"shopify-section-template--18556474392630__tabs_content_8rnbnj\" class=\"shopify-section\"\u003e\n\u003cdiv class=\"section section-tabs-content section-template--18556474392630__tabs_content_8rnbnj section--padding page-width page-width--fixed color-scheme-1\" data-id=\"template--18556474392630__tabs_content_8rnbnj\"\u003e\n\u003cdiv class=\"flex flex-col md:flex-row\"\u003e\n\u003cdiv class=\"tabs__panel\"\u003e\n\u003cdiv class=\"tabs__content\" id=\"tab-tab_TiGJGY\" data-index=\"2\" role=\"tabpanel\" aria-labelledby=\"tab_TiGJGY\" tabindex=\"0\"\u003e\n\u003cdiv class=\"page__content rte text-subtext\"\u003e\n\u003cdiv class=\"metafield-rich_text_field\"\u003e\n\u003cul\u003e\n\u003cli\u003eSony ZV-E10 II Mirrorless Camera (Black)\u003c\/li\u003e\n\u003cli\u003eFurry Windscreen\u003c\/li\u003e\n\u003cli\u003eWind Screen Adaptor\u003c\/li\u003e\n\u003cli\u003eRechargeable Battery NP-FZ100\u003c\/li\u003e\n\u003cli\u003eShoulder strap\u003c\/li\u003e\n\u003cli\u003eSony E PZ 16-50mm f\/3.5-5.6 OSS II Lens\u003c\/li\u003e\n\u003cli\u003eLens Cap\u003c\/li\u003e\n\u003cli\u003eLimited 2-Year Warranty\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/w4o_njpjcFs?si=7iEwqTaH8Juf9pfS\" height=\"315\" width=\"560\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e","brand":"sony","offers":[{"title":"Default Title","offer_id":48827702706454,"sku":"4548736160989-BF | 4548736160989","price":25995.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0053\/2548\/8201\/files\/sony-zv-e10-ii-mirrorless-camera-with-16-50mm-lens-1.webp?v=1761660359"},{"product_id":"sony-fe-16-35mm-f2-8-gm-ii-lens","title":"SONY FE 16-35MM F2.8 GM II LENS","description":"\u003cp\u003eThe Sony FE 16-35mm F2.8 GM II Lens is a premium, ultra-wide zoom lens designed for full-frame Sony E-mount cameras. It offers exceptional image quality, fast and accurate autofocus, and superior low-light performance with its constant f\/2.8 aperture. Ideal for landscape, architecture, and event photography, this lens is part of Sony's acclaimed G Master series, ensuring professional-grade optical performance and durability.\u003c\/p\u003e\n\u003cp\u003eKey features\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eConstant f\/2.8 Aperture\u003c\/strong\u003e: Provides excellent low-light performance and depth-of-field control throughout the zoom range.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eG Master Quality\u003c\/strong\u003e: Delivers exceptional resolution, sharpness, and bokeh, meeting professional standards.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAdvanced Optical Design\u003c\/strong\u003e: Features XA (extreme aspherical) elements, ED (extra-low dispersion) elements, and Nano AR Coating II to minimize aberrations and flare.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFast and Precise Autofocus\u003c\/strong\u003e: Equipped with advanced linear motors for quick, accurate, and quiet focusing.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeather-Sealed Construction\u003c\/strong\u003e: Dust and moisture-resistant design ensures reliable operation in challenging conditions.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight and Compact\u003c\/strong\u003e: Improved design offers greater portability and handling, ideal for on-the-go shooting.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Focal Length\u003c\/strong\u003e: 16-35mm range covers ultra-wide to wide-angle perspectives, suitable for landscapes, architecture, and street photography.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhanced Video Capabilities\u003c\/strong\u003e: Smooth and silent AF performance along with minimal focus breathing, perfect for video recording.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCustomizable Focus Hold Button\u003c\/strong\u003e: Allows for easy access to focus lock or other assigned functions.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFluorine Coating\u003c\/strong\u003e: On the front element to resist fingerprints, dust, and smudges, making it easier to clean.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"sony","offers":[{"title":"Default Title","offer_id":48908438339862,"sku":"4548736156692","price":51995.0,"currency_code":"ZAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0053\/2548\/8201\/files\/sony-fe-16-35mm-f2-8-gm-ii-lens-front.webp?v=1722406873"},{"product_id":"sony-fe-24mm-f-1-4-gm-lens-copy","title":"Sony FE 24mm f\/1.4 GM Lens - BOX DAMAGE","description":"\u003ch3 data-end=\"1386\" data-start=\"0\"\u003e\u003cstrong\u003eSony FE 24mm f\/1.4 GM Lens\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-end=\"1386\" data-start=\"0\"\u003eThe Sony FE 24mm f\/1.4 GM Lens is a premium ultra-wide-angle prime lens engineered for professionals who demand exceptional sharpness, speed, and creative control in both photography and videography. Designed for Sony E-mount full-frame cameras, this G Master lens delivers outstanding corner-to-corner resolution even at its wide f\/1.4 aperture, making it ideal for landscapes, astrophotography, architecture, and low-light shooting. Its advanced optical design incorporates two extreme aspherical (XA) elements and three extra-low dispersion (ED) elements to effectively eliminate distortion, coma, and chromatic aberration, ensuring crisp, high-contrast images across the frame. Sony’s Nano AR coating minimizes flare and ghosting for superior clarity in challenging lighting conditions, while the 11-blade rounded diaphragm produces beautifully smooth, natural bokeh. The lightweight yet robust build, combined with a high-power Direct Drive Super Sonic Wave Motor (DDSSM), delivers fast, precise, and near-silent autofocus performance. With professional features like a de-clickable aperture ring, customizable focus hold button, internal focusing, and dust- and moisture-resistant construction, the Sony FE 24mm f\/1.4 GM stands out as a versatile, high-performance lens for creators who refuse to compromise on image quality or reliability.\u003c\/p\u003e\n\u003ch3 data-end=\"1409\" data-start=\"1388\"\u003e\u003cstrong data-end=\"1409\" data-start=\"1388\"\u003eKey Features:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-is-only-node=\"\" data-is-last-node=\"\" data-end=\"2995\" data-start=\"1410\"\u003e\n\u003cli data-end=\"1536\" data-start=\"1410\" data-section-id=\"eauz3a\"\u003e\n\u003cp data-end=\"1536\" data-start=\"1412\"\u003e\u003cstrong data-end=\"1442\" data-start=\"1412\"\u003eUltra-Fast f\/1.4 Aperture:\u003c\/strong\u003e Exceptional low-light performance and superior depth of field control for creative shooting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1690\" data-start=\"1537\" data-section-id=\"24xkaw\"\u003e\n\u003cp data-end=\"1690\" data-start=\"1539\"\u003e\u003cstrong data-end=\"1571\" data-start=\"1539\"\u003eG Master Optical Excellence:\u003c\/strong\u003e Two XA elements and three ED elements deliver outstanding sharpness with minimal distortion and chromatic aberration\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1814\" data-start=\"1691\" data-section-id=\"18mkcqx\"\u003e\n\u003cp data-end=\"1814\" data-start=\"1693\"\u003e\u003cstrong data-end=\"1734\" data-start=\"1693\"\u003eStunning Corner-to-Corner Resolution:\u003c\/strong\u003e Maintains high image quality across the entire frame, even wide open at f\/1.4\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1929\" data-start=\"1815\" data-section-id=\"1s0zze\"\u003e\n\u003cp data-end=\"1929\" data-start=\"1817\"\u003e\u003cstrong data-end=\"1846\" data-start=\"1817\"\u003eBeautiful 11-Blade Bokeh:\u003c\/strong\u003e Rounded diaphragm creates smooth, creamy background blur with natural highlights\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2045\" data-start=\"1930\" data-section-id=\"8yts49\"\u003e\n\u003cp data-end=\"2045\" data-start=\"1932\"\u003e\u003cstrong data-end=\"1952\" data-start=\"1932\"\u003eNano AR Coating:\u003c\/strong\u003e Effectively reduces flare and ghosting for enhanced contrast and clarity in backlit scenes\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2153\" data-start=\"2046\" data-section-id=\"eb9hxf\"\u003e\n\u003cp data-end=\"2153\" data-start=\"2048\"\u003e\u003cstrong data-end=\"2079\" data-start=\"2048\"\u003eHigh-Speed DDSSM Autofocus:\u003c\/strong\u003e Fast, precise, and ultra-quiet focusing ideal for both stills and video\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2269\" data-start=\"2154\" data-section-id=\"aucehu\"\u003e\n\u003cp data-end=\"2269\" data-start=\"2156\"\u003e\u003cstrong data-end=\"2187\" data-start=\"2156\"\u003eDe-Clickable Aperture Ring:\u003c\/strong\u003e Seamless transition between clicked (photo) and smooth (video) aperture control\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2382\" data-start=\"2270\" data-section-id=\"d4u51e\"\u003e\n\u003cp data-end=\"2382\" data-start=\"2272\"\u003e\u003cstrong data-end=\"2307\" data-start=\"2272\"\u003eCustomizable Focus Hold Button:\u003c\/strong\u003e Assign secondary functions for improved workflow and shooting efficiency\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2478\" data-start=\"2383\" data-section-id=\"tvwt5d\"\u003e\n\u003cp data-end=\"2478\" data-start=\"2385\"\u003e\u003cstrong data-end=\"2414\" data-start=\"2385\"\u003eInternal Focus Mechanism:\u003c\/strong\u003e Maintains lens balance and enhances handling during operation\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2584\" data-start=\"2479\" data-section-id=\"1e66ww5\"\u003e\n\u003cp data-end=\"2584\" data-start=\"2481\"\u003e\u003cstrong data-end=\"2514\" data-start=\"2481\"\u003eCompact \u0026amp; Lightweight Design:\u003c\/strong\u003e Weighs only 445g, making it one of the lightest lenses in its class\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2695\" data-start=\"2585\" data-section-id=\"1vw7pqy\"\u003e\n\u003cp data-end=\"2695\" data-start=\"2587\"\u003e\u003cstrong data-end=\"2618\" data-start=\"2587\"\u003eDurable Professional Build:\u003c\/strong\u003e Dust- and moisture-resistant construction for reliable outdoor performance\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2791\" data-start=\"2696\" data-section-id=\"drezgq\"\u003e\n\u003cp data-end=\"2791\" data-start=\"2698\"\u003e\u003cstrong data-end=\"2732\" data-start=\"2698\"\u003eFluorine-Coated Front Element:\u003c\/strong\u003e Repels water, oil, and fingerprints for easy maintenance\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2897\" data-start=\"2792\" data-section-id=\"4uj1lu\"\u003e\n\u003cp data-end=\"2897\" data-start=\"2794\"\u003e\u003cstrong data-end=\"2824\" data-start=\"2794\"\u003eClose Focusing Capability:\u003c\/strong\u003e Minimum focus distance of 24cm for versatile wide-angle close-up shots\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-is-last-node=\"\" data-end=\"2995\" data-start=\"2898\" data-section-id=\"1lc9f2b\"\u003e\n\u003cp data-is-last-node=\"\" data-end=\"2995\" data-start=\"2900\"\u003e\u003cstrong data-end=\"2930\" data-start=\"2900\"\u003e67mm Filter Compatibility:\u003c\/strong\u003e Supports a wide range of filters for creative and protective use\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/85hNcM_Zgng\" height=\"315\" width=\"560\"\u003e\u003c\/iframe\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"sony","offers":[{"title":"Default Title","offer_id":51129915441430,"sku":"4548736083981-BOX DAMAGE","price":24995.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0053\/2548\/8201\/products\/SonyFE24mmf1.4GMLens.jpg?v=1629461182"},{"product_id":"sony-zv-e10-ii-mirrorless-camera-with-16-50mm-ii-lens-black-box-damage","title":"Sony ZV-E10 II Mirrorless Camera with 16-50mm II Lens (Black) - BOX DAMAGE","description":"\u003ch3 data-start=\"0\" data-end=\"123\"\u003e\u003cstrong data-start=\"0\" data-end=\"121\"\u003eSony ZV-E10 II Mirrorless Camera with 16–50mm II Lens Kit – Next-Generation Power for Content Creators and Filmmakers\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"125\" data-end=\"1609\"\u003eRedefine your creative potential with the Sony ZV-E10 II Mirrorless Camera with 16–50mm II Lens Kit, an advanced hybrid powerhouse designed specifically for vloggers, content creators, and filmmakers. Equipped with a 26MP Exmor R CMOS APS-C back-illuminated sensor and the latest BIONZ XR image processor, the ZV-E10 II delivers extraordinary image clarity, cinematic color reproduction, and professional-grade 4K 60p 10-bit 4:2:2 recording. Capture every detail with 759-point phase-detection autofocus, Real-time Eye AF for humans, animals, and birds, and AI-powered Real-time Tracking for unmatched subject precision. Experience flawless stabilization with Active Mode image stabilization and Breathing Compensation, while cinematic modes like S-Cinetone™ and Cinematic Vlog Setting transform your videos into storytelling masterpieces straight out of camera. The Intelligent 3-Capsule Microphone with windscreen ensures crystal-clear audio, and built-in Wi-Fi, USB-C, and micro HDMI connectivity make live streaming, editing, and sharing seamless. Paired with the Sony E PZ 16–50mm f\/3.5–5.6 OSS II Lens, offering 24–75mm full-frame equivalent zoom range, smooth power zoom, and refined optical design, this compact lens is ideal for travel, vlogs, and professional production. Lightweight, powerful, and feature-rich, the Sony ZV-E10 II is the ultimate all-in-one tool for modern creators ready to elevate their storytelling.\u003c\/p\u003e\n\u003ch3 data-start=\"1616\" data-end=\"1668\"\u003e\u003cstrong data-start=\"1623\" data-end=\"1666\"\u003eKey Features:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003ch4 data-start=\"1670\" data-end=\"1713\"\u003e\u003cstrong data-start=\"1675\" data-end=\"1711\"\u003eSony ZV-E10 II Mirrorless Camera\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cul data-start=\"1714\" data-end=\"3811\"\u003e\n\u003cli data-start=\"1714\" data-end=\"1878\"\u003e\n\u003cp data-start=\"1716\" data-end=\"1878\"\u003e\u003cstrong data-start=\"1716\" data-end=\"1750\"\u003e26MP Exmor R CMOS APS-C Sensor\u003c\/strong\u003e – Back-illuminated design enhances light sensitivity, delivering exceptional detail and clarity even in low-light conditions.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1879\" data-end=\"2018\"\u003e\n\u003cp data-start=\"1881\" data-end=\"2018\"\u003e\u003cstrong data-start=\"1881\" data-end=\"1912\"\u003ePowerful BIONZ XR Processor\u003c\/strong\u003e – Delivers 8x more processing power for enhanced color depth, dynamic range, and low-noise performance.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2019\" data-end=\"2205\"\u003e\n\u003cp data-start=\"2021\" data-end=\"2205\"\u003e\u003cstrong data-start=\"2021\" data-end=\"2066\"\u003e4K 60p \/ 10-bit 4:2:2 All-Intra Recording\u003c\/strong\u003e – Records oversampled 5.6K footage with cinematic precision and professional post-production flexibility (S-Log3, LUT import supported).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2206\" data-end=\"2391\"\u003e\n\u003cp data-start=\"2208\" data-end=\"2391\"\u003e\u003cstrong data-start=\"2208\" data-end=\"2247\"\u003e759-Point Phase-Detection AF System\u003c\/strong\u003e – Ultra-fast and accurate autofocus with Real-Time Eye AF for humans, animals, and birds, and Real-Time Tracking for moving subjects.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2392\" data-end=\"2583\"\u003e\n\u003cp data-start=\"2394\" data-end=\"2583\"\u003e\u003cstrong data-start=\"2394\" data-end=\"2437\"\u003eCreative Look \u0026amp; Cinematic Vlog Settings\u003c\/strong\u003e – Access 10 customizable presets, intuitive color moods, and S-Cinetone™ for natural skin tones and cinematic texture straight from the camera.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2584\" data-end=\"2733\"\u003e\n\u003cp data-start=\"2586\" data-end=\"2733\"\u003e\u003cstrong data-start=\"2586\" data-end=\"2621\"\u003eActive Mode Image Stabilization\u003c\/strong\u003e – Advanced gyroscope-based stabilization ensures steady handheld footage even while walking or panning in 4K.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2734\" data-end=\"2902\"\u003e\n\u003cp data-start=\"2736\" data-end=\"2902\"\u003e\u003cstrong data-start=\"2736\" data-end=\"2770\"\u003eSlow \u0026amp; Quick (S\u0026amp;Q) Motion Mode\u003c\/strong\u003e – Capture stunning slow-motion at 120fps Full HD or time-lapse sequences directly in-camera with adjustable intervals (1–60 sec).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2903\" data-end=\"3053\"\u003e\n\u003cp data-start=\"2905\" data-end=\"3053\"\u003e\u003cstrong data-start=\"2905\" data-end=\"2942\"\u003eBokeh Switch \u0026amp; Background Defocus\u003c\/strong\u003e – Instantly create professional shallow depth-of-field effects with one touch for perfect subject isolation.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3054\" data-end=\"3228\"\u003e\n\u003cp data-start=\"3056\" data-end=\"3228\"\u003e\u003cstrong data-start=\"3056\" data-end=\"3092\"\u003eIntelligent 3-Capsule Microphone\u003c\/strong\u003e – Auto direction switching with noise reduction, windscreen attachment, and support for digital audio input via Multi Interface Shoe.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3229\" data-end=\"3358\"\u003e\n\u003cp data-start=\"3231\" data-end=\"3358\"\u003e\u003cstrong data-start=\"3231\" data-end=\"3256\"\u003eEnhanced Connectivity\u003c\/strong\u003e – USB-C live streaming, 5GHz Wi-Fi, RTMP\/RTMPS\/SRT protocols, and micro HDMI for external displays.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3359\" data-end=\"3501\"\u003e\n\u003cp data-start=\"3361\" data-end=\"3501\"\u003e\u003cstrong data-start=\"3361\" data-end=\"3399\"\u003eImproved Ergonomics \u0026amp; Battery Life\u003c\/strong\u003e – Larger NP-FZ100 battery offers ~610 shots per charge; enhanced grip for stable handheld shooting.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3502\" data-end=\"3654\"\u003e\n\u003cp data-start=\"3504\" data-end=\"3654\"\u003e\u003cstrong data-start=\"3504\" data-end=\"3547\"\u003eVari-Angle Touchscreen with Vertical UI\u003c\/strong\u003e – 3.0” 1.04M-dot LCD supports intuitive control and instant orientation for vertical social media video.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3655\" data-end=\"3811\"\u003e\n\u003cp data-start=\"3657\" data-end=\"3811\"\u003e\u003cstrong data-start=\"3657\" data-end=\"3700\"\u003eCompact, Lightweight Design (Just 343g)\u003c\/strong\u003e – Perfect for travel, vlogging, or on-the-go professional production with over 70 compatible E-mount lenses.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 data-start=\"3813\" data-end=\"3863\"\u003e\u003cstrong data-start=\"3818\" data-end=\"3861\"\u003eSony E PZ 16–50mm f\/3.5–5.6 OSS II Lens\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cul data-start=\"3864\" data-end=\"4856\"\u003e\n\u003cli data-start=\"3864\" data-end=\"3976\"\u003e\n\u003cp data-start=\"3866\" data-end=\"3976\"\u003e\u003cstrong data-start=\"3866\" data-end=\"3891\"\u003eVersatile Zoom Range:\u003c\/strong\u003e 16–50mm (24–75mm full-frame equivalent) for wide landscapes to intimate portraits.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3977\" data-end=\"4084\"\u003e\n\u003cp data-start=\"3979\" data-end=\"4084\"\u003e\u003cstrong data-start=\"3979\" data-end=\"4008\"\u003eOptical SteadyShot (OSS):\u003c\/strong\u003e 4-stop stabilization minimizes camera shake in handheld stills and video.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4085\" data-end=\"4180\"\u003e\n\u003cp data-start=\"4087\" data-end=\"4180\"\u003e\u003cstrong data-start=\"4087\" data-end=\"4112\"\u003ePower Zoom Mechanism:\u003c\/strong\u003e Smooth, quiet zooming for professional-quality video transitions.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4181\" data-end=\"4332\"\u003e\n\u003cp data-start=\"4183\" data-end=\"4332\"\u003e\u003cstrong data-start=\"4183\" data-end=\"4211\"\u003eAdvanced Optical Design:\u003c\/strong\u003e Four aspherical and one ED element reduce distortion, chromatic aberration, and color bleeding for superior sharpness.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4333\" data-end=\"4452\"\u003e\n\u003cp data-start=\"4335\" data-end=\"4452\"\u003e\u003cstrong data-start=\"4335\" data-end=\"4361\"\u003eFast, Quiet Autofocus:\u003c\/strong\u003e Linear motor provides responsive focus performance ideal for stills and cinematic video.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4453\" data-end=\"4596\"\u003e\n\u003cp data-start=\"4455\" data-end=\"4596\"\u003e\u003cstrong data-start=\"4455\" data-end=\"4479\"\u003eClose-Up Capability:\u003c\/strong\u003e Minimum focusing distance of 0.25m (wide) \/ 0.30m (tele) with 0.215x magnification for stunning macro-style shots.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4597\" data-end=\"4723\"\u003e\n\u003cp data-start=\"4599\" data-end=\"4723\"\u003e\u003cstrong data-start=\"4599\" data-end=\"4627\"\u003eLightweight Portability:\u003c\/strong\u003e Weighs just 107g and collapses to 31.3mm—perfect for travel, vlogging, and daily photography.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4724\" data-end=\"4856\"\u003e\n\u003cp data-start=\"4726\" data-end=\"4856\"\u003e\u003cstrong data-start=\"4726\" data-end=\"4761\"\u003eBreathing Compensation Support:\u003c\/strong\u003e Minimizes focus breathing when paired with compatible Sony cameras for cinematic rack focus.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eIn the box:\u003c\/p\u003e\n\u003cdiv id=\"shopify-section-template--18556474392630__tabs_content_8rnbnj\" class=\"shopify-section\"\u003e\n\u003cdiv class=\"section section-tabs-content section-template--18556474392630__tabs_content_8rnbnj section--padding page-width page-width--fixed color-scheme-1\" data-id=\"template--18556474392630__tabs_content_8rnbnj\"\u003e\n\u003cdiv class=\"flex flex-col md:flex-row\"\u003e\n\u003cdiv class=\"tabs__panel\"\u003e\n\u003cdiv class=\"tabs__content\" id=\"tab-tab_TiGJGY\" data-index=\"2\" role=\"tabpanel\" aria-labelledby=\"tab_TiGJGY\" tabindex=\"0\"\u003e\n\u003cdiv class=\"page__content rte text-subtext\"\u003e\n\u003cdiv class=\"metafield-rich_text_field\"\u003e\n\u003cul\u003e\n\u003cli\u003eSony ZV-E10 II Mirrorless Camera (Black)\u003c\/li\u003e\n\u003cli\u003eFurry Windscreen\u003c\/li\u003e\n\u003cli\u003eWind Screen Adaptor\u003c\/li\u003e\n\u003cli\u003eRechargeable Battery NP-FZ100\u003c\/li\u003e\n\u003cli\u003eShoulder strap\u003c\/li\u003e\n\u003cli\u003eSony E PZ 16-50mm f\/3.5-5.6 OSS II Lens\u003c\/li\u003e\n\u003cli\u003eLens Cap\u003c\/li\u003e\n\u003cli\u003eLimited 2-Year Warranty\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/w4o_njpjcFs?si=7iEwqTaH8Juf9pfS\" height=\"315\" width=\"560\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e","brand":"sony","offers":[{"title":"Default Title","offer_id":51520619086102,"sku":"4548736160989-BF-BOXDAMAGE","price":19895.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0053\/2548\/8201\/files\/sony-zv-e10-ii-mirrorless-camera-with-16-50mm-lens-1.webp?v=1761660359"},{"product_id":"sony-alpha-a7c-ii-mirrorless-camera-black-box-damage","title":"Sony Alpha a7C II Mirrorless Camera (Black) - BOX DAMAGE","description":"\u003ch3 data-start=\"0\" data-end=\"92\"\u003e\u003cstrong data-start=\"0\" data-end=\"92\"\u003eSony a7C II Mirrorless Camera (Body Only) – Compact Full-Frame Power for Hybrid Creators\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"94\" data-end=\"1466\"\u003eThe Sony a7C II Mirrorless Camera is a powerful, compact full-frame camera designed for modern hybrid creators who demand professional-grade performance in a lightweight and portable body. Featuring a 33MP Exmor R™ back-illuminated CMOS sensor paired with the advanced BIONZ XR™ processor, the a7C II delivers exceptional image quality with stunning detail, accurate color reproduction, and low noise across a wide ISO range of 100–51200 (expandable to 204800). Built for both photography and videography, it offers oversampled 4K video from 7K readout, full-frame 4K recording up to 60p, and 10-bit color depth with S-Log3, S-Gamut3, and S-Cinetone™ profiles for cinematic results and flexible post-production workflows. Its AI-powered Real-time Recognition Autofocus system ensures precise subject tracking across humans, animals, and more, while 759 phase-detection points provide 94% frame coverage for reliable focus in any scenario. With up to 7 stops of 5-axis in-body image stabilisation, handheld shooting is smoother and sharper than ever, making it ideal for travel, content creation, vlogging, and professional shoots. Compact yet robust with a magnesium alloy build, advanced connectivity, USB streaming capability, and intuitive creative controls, the Sony a7C II is the ultimate all-in-one solution for creators who want full-frame quality without the bulk.\u003c\/p\u003e\n\u003ch3 data-section-id=\"f668ka\" data-start=\"1473\" data-end=\"1513\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"1480\" data-end=\"1513\"\u003eKey Features:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1515\" data-end=\"3750\"\u003e\n\u003cli data-section-id=\"1idb3vq\" data-start=\"1515\" data-end=\"1686\"\u003e\n\u003cstrong data-start=\"1517\" data-end=\"1557\"\u003e33MP Full-Frame Exmor R™ CMOS Sensor\u003c\/strong\u003e – Captures high-resolution images with exceptional detail, low noise, and accurate color reproduction for both stills and video.\u003c\/li\u003e\n\u003cli data-section-id=\"1nbjugd\" data-start=\"1688\" data-end=\"1828\"\u003e\n\u003cstrong data-start=\"1690\" data-end=\"1719\"\u003eBIONZ XR™ Image Processor\u003c\/strong\u003e – Delivers up to 8x faster processing power for improved speed, reduced latency, and superior image quality.\u003c\/li\u003e\n\u003cli data-section-id=\"10whi0k\" data-start=\"1830\" data-end=\"1980\"\u003e\n\u003cstrong data-start=\"1832\" data-end=\"1865\"\u003e4K Video with 7K Oversampling\u003c\/strong\u003e – Produces stunning, highly detailed 4K footage with full-frame 30p and up to 60p recording for cinematic results.\u003c\/li\u003e\n\u003cli data-section-id=\"1dlxgd7\" data-start=\"1982\" data-end=\"2127\"\u003e\n\u003cstrong data-start=\"1984\" data-end=\"2030\"\u003e10-Bit Video \u0026amp; Professional Color Profiles\u003c\/strong\u003e – Supports S-Log3, S-Gamut3, and S-Cinetone™ for advanced color grading and cinematic workflows.\u003c\/li\u003e\n\u003cli data-section-id=\"2z13oz\" data-start=\"2129\" data-end=\"2285\"\u003e\n\u003cstrong data-start=\"2131\" data-end=\"2172\"\u003eAI-Powered Real-Time Autofocus System\u003c\/strong\u003e – Features intelligent subject recognition and tracking for humans, animals, and moving subjects with precision.\u003c\/li\u003e\n\u003cli data-section-id=\"v9doc1\" data-start=\"2287\" data-end=\"2450\"\u003e\n\u003cstrong data-start=\"2289\" data-end=\"2336\"\u003e759-Point Phase Detection AF (94% Coverage)\u003c\/strong\u003e – Ensures fast, accurate focus across nearly the entire frame for reliable performance in any shooting condition.\u003c\/li\u003e\n\u003cli data-section-id=\"bgiq3b\" data-start=\"2452\" data-end=\"2573\"\u003e\n\u003cstrong data-start=\"2454\" data-end=\"2490\"\u003eUp to 10 fps Continuous Shooting\u003c\/strong\u003e – Capture fast-moving action with consistent autofocus and auto exposure tracking.\u003c\/li\u003e\n\u003cli data-section-id=\"16v4vtn\" data-start=\"2575\" data-end=\"2731\"\u003e\n\u003cstrong data-start=\"2577\" data-end=\"2622\"\u003e7-Stop 5-Axis In-Body Image Stabilisation\u003c\/strong\u003e – Achieve sharper images and smoother handheld video with advanced stabilization and gyro sensor technology.\u003c\/li\u003e\n\u003cli data-section-id=\"xv8k60\" data-start=\"2733\" data-end=\"2874\"\u003e\n\u003cstrong data-start=\"2735\" data-end=\"2778\"\u003eCompact \u0026amp; Lightweight Full-Frame Design\u003c\/strong\u003e – Weighing just 429g (body only), perfect for travel, vlogging, and on-the-go content creation.\u003c\/li\u003e\n\u003cli data-section-id=\"1iip27m\" data-start=\"2876\" data-end=\"3004\"\u003e\n\u003cstrong data-start=\"2878\" data-end=\"2929\"\u003eWide ISO Range (100–51200 Expandable to 204800)\u003c\/strong\u003e – Excellent low-light performance with reduced noise and enhanced clarity.\u003c\/li\u003e\n\u003cli data-section-id=\"1vwi267\" data-start=\"3006\" data-end=\"3153\"\u003e\n\u003cstrong data-start=\"3008\" data-end=\"3049\"\u003eCreative Look Presets \u0026amp; Customisation\u003c\/strong\u003e – Includes 10 presets and 8 adjustable parameters for in-camera creative control over images and video.\u003c\/li\u003e\n\u003cli data-section-id=\"knjdvy\" data-start=\"3155\" data-end=\"3309\"\u003e\n\u003cstrong data-start=\"3157\" data-end=\"3198\"\u003eUSB Streaming \u0026amp; Advanced Connectivity\u003c\/strong\u003e – Stream directly via USB-C with built-in Wi-Fi and Bluetooth for seamless content sharing and remote control.\u003c\/li\u003e\n\u003cli data-section-id=\"dp74kt\" data-start=\"3311\" data-end=\"3452\"\u003e\n\u003cstrong data-start=\"3313\" data-end=\"3354\"\u003eProfessional Audio \u0026amp; Video Interfaces\u003c\/strong\u003e – Includes microphone input, headphone output, and HDMI for high-quality video production setups.\u003c\/li\u003e\n\u003cli data-section-id=\"1nzmjnp\" data-start=\"3454\" data-end=\"3587\"\u003e\n\u003cstrong data-start=\"3456\" data-end=\"3488\"\u003eDurable Magnesium Alloy Body\u003c\/strong\u003e – Built for reliability in demanding environments while maintaining a sleek, portable form factor.\u003c\/li\u003e\n\u003cli data-section-id=\"1w7orto\" data-start=\"3589\" data-end=\"3750\"\u003e\n\u003cstrong data-start=\"3591\" data-end=\"3624\"\u003eOptimised for Hybrid Creators\u003c\/strong\u003e – Perfect balance of stills and video performance, making it ideal for content creators, filmmakers, and photographers alike.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIn the box:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSony a7C II Mirrorless Camera (Black)\u003c\/li\u003e\n\u003cli\u003eSony NP-FZ100 Rechargeable Lithium-Ion Battery (2280mAh)\u003c\/li\u003e\n\u003cli\u003eSony ALC-B1EM Body Cap for E-Mount Cameras\u003c\/li\u003e\n\u003cli\u003eShoulder Strap\u003c\/li\u003e\n\u003cli\u003eAccessory Shoe Cap\u003c\/li\u003e\n\u003cli\u003eLimited 2-Year Warranty\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"sony","offers":[{"title":"Default Title","offer_id":51520626262294,"sku":"4548736154452-BOXDAMAGE","price":29995.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0053\/2548\/8201\/files\/1693305340_1784818.jpg?v=1753702407"}],"url":"https:\/\/cameratek.co.za\/collections\/sony-sell-out-promo-2025.oembed?page=2","provider":"Camera Tek","version":"1.0","type":"link"}