Sony Alpha A7 III Mirrorless Camera with FE 28-70mm F3.5-5.6 OSS Lens

The Sony Alpha a7 III with FE 28-70mm f/3.5-5.6 OSS Lens is a high-performance full-frame mirrorless camera built for professionals and enthusiasts who demand superior image quality, versatility, and speed. Equipped with a powerful 24.2MP back-illuminated Exmor R™ BSI CMOS sensor, advanced BIONZ X™ image processor, and front-end LSI, it delivers exceptional detail, reduced noise, and outstanding dynamic range, even in challenging low-light conditions with its expanded ISO sensitivity of 50–204,800. The camera’s cutting-edge Fast Hybrid AF system, featuring 693 phase-detection and 425 contrast-detection points, ensures fast, accurate autofocus across 93% of the frame, while Eye AF technology guarantees razor-sharp portraits. Perfect for videographers, the a7 III records UHD 4K video with full-pixel readout, no pixel binning, HDR (HLG), and S-Log3 gamma for cinematic results, while 5-axis SteadyShot INSIDE stabilisation keeps both stills and video steady. With 10 fps continuous shooting, 14-bit RAW output, and robust in-body stabilisation, it excels in action, portrait, landscape, and event photography. The included Sony FE 28-70mm f/3.5-5.6 OSS lens enhances everyday shooting with its versatile zoom range, compact design, and built-in Optical SteadyShot for crisp, blur-free results. Combining professional-grade performance, lightweight portability, and advanced features, the Sony a7 III kit is the ultimate choice for photographers and videographers seeking precision, power, and creative freedom.

Sony Alpha a7 III Camera Key Features

• 24.2MP Full-Frame Back-Illuminated Exmor R CMOS Sensor with advanced BIONZ X image processor for stunning image quality and dynamic range

• 4D FOCUS system with 693 phase-detection & 425 contrast-detection points for fast, precise autofocus across 93% of the frame

• Eye AF with continuous tracking (AF-C mode) revolutionises portrait photography with razor-sharp eye detection

• High-speed continuous shooting at up to 10 fps with AF/AE tracking, including silent shooting for discreet moments

• 4K UHD video recording with full-pixel readout, 2.4x oversampling, HLG (Hybrid Log-Gamma), and S-Log3 for cinematic HDR results

• 5-axis SteadyShot INSIDE image stabilisation for blur-free handheld shooting in both photo and video

• ISO range up to 204,800 for exceptional low-light performance with reduced noise

• 2.36m-dot Tru-Finder OLED EVF and 3.0” tilting touchscreen LCD for clear, flexible viewing

• Rugged, weather-sealed magnesium alloy body with dual SD card slots, USB Type-C connectivity, Wi-Fi & NFC for reliable, professional use

Sony FE 28-70mm f/3.5-5.6 OSS Lens Key Features

• Versatile 28–70mm zoom range ideal for everyday photography including landscapes, portraits, and snapshots

• Optical SteadyShot image stabilisation reduces blur from handheld shooting and low-light conditions

• Compact and lightweight design with variable f/3.5-5.6 aperture for easy portability

• Advanced optical design with one extra-low dispersion (ED) element and three aspherical elements to minimise distortion and aberrations

• Linear autofocus motor with internal focus ensures smooth, fast, and quiet focusing

• Durable, dust- and moisture-resistant construction for reliable outdoor use

• Seven-blade circular diaphragm creates beautifully smooth, natural bokeh

In the box:

• Sony Alpha a7III Mirrorless Digital Camera Body
• NP-FZ100 Rechargeable Lithium-Ion Battery (2280mAh)
• AC Adapter
• Micro-USB Cable
• ALC-B1EM Body Cap for E-Mount Cameras
• Accessory Shoe Cap
• Eyepiece Cap
• Shoulder Strap
• Sony FE 28-70mm f/3.5-5.6 OSS Lens
• Limited 2-Year Warranty