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Sony Alpha A7 IV Mirrorless Digital Camera (Body Only)
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Sony Alpha A7 IV Mirrorless Digital Camera (Body Only)
The Sony Alpha A7 IV Mirrorless Digital Camera is the ultimate hybrid powerhouse built for professional photographers, filmmakers, and content creators who demand cutting-edge image quality and performance. Equipped with a newly developed 33MP Full-Frame Exmor R BSI CMOS Sensor and the flagship BIONZ XR processor, the A7 IV delivers breathtaking clarity, low noise, and an incredible 15-stop dynamic range for lifelike detail in every frame. Designed for versatility, it supports 10fps continuous shooting, real-time Eye AF for humans, animals, and birds, and advanced video capabilities including 4K 60p 10-bit recording, S-Cinetone color profile, and S-Log3 gamma for cinematic results. Its 5.5-stop in-body 5-axis stabilization ensures smooth handheld shots, while the 759-point Fast Hybrid AF system tracks subjects with unmatched precision. Featuring a 3.68M-dot OLED Tru-Finder EVF, fully articulating touchscreen, dual card slots, and USB 3.2 Type-C live streaming support, the Sony A7 IV delivers a seamless workflow for professionals who create both stunning stills and dynamic video content. With robust connectivity, advanced autofocus tools, and a durable ergonomic design, the Sony A7 IV redefines what a full-frame mirrorless camera can do—making it the perfect hybrid solution for creators who want it all.
Key Features:
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33MP Full-Frame Exmor R BSI CMOS Sensor: Newly developed back-illuminated sensor delivers ultra-sharp, low-noise images with lifelike color reproduction and an impressive 15-stop dynamic range, ensuring exceptional detail in both highlights and shadows.
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Powerful BIONZ XR Image Processor: Next-generation processor offers 8x faster performance than its predecessor, enabling 10fps continuous shooting, lightning-fast AF/AE calculations, and superior overall responsiveness for demanding professional workflows.
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Cinematic 4K Video Recording: Capture 4K 60p 10-bit 4:2:2 video with full pixel readout and 7K oversampling for maximum sharpness. Supports S-Cinetone, S-Log3, and HLG color profiles for Hollywood-grade tonal range, skin tones, and HDR production.
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759-Point Fast Hybrid Autofocus System: Covers 94% of the image area with advanced AI-based Real-Time Tracking and Real-Time Eye AF for humans, animals, and birds—delivering unmatched precision, even in low light down to -4 EV.
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5.5-Stop 5-Axis SteadyShot INSIDE Stabilization: Built-in image stabilization compensates for five types of camera shake, ensuring crisp stills and smooth video—even during handheld or telephoto shooting.
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Professional Video Tools for Creators: Includes Focus Map, Breathing Compensation, and AF Assist (inspired by Sony’s Cinema Line) for refined manual control and seamless focus transitions during cinematic recording.
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Advanced Color Science: Incorporates S-Cinetone technology from Sony’s FX and Venice cinema cameras, providing rich, filmic color depth and natural skin tones directly in-camera.
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High-Resolution Viewfinder & Vari-Angle Touchscreen: Features a 3.68M-dot Quad VGA OLED EVF for sharp, true-to-life previews and a 3.0-inch fully articulating 1.03M-dot touchscreen ideal for vlogging, self-recording, and flexible shooting angles.
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Dual Memory Card Slots for Workflow Efficiency: Dual slots supporting CFexpress Type A and UHS-II SD cards provide fast data transfer, redundancy options, and reliable performance for both photography and 4K video recording.
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Next-Level Connectivity & Live Streaming: Equipped with USB 3.2 Gen 2 Type-C, Full-size HDMI, Wi-Fi (2.4/5GHz), and Bluetooth, plus 4K UVC/UAC live streaming via USB—no capture card required—for seamless online broadcasting and remote control.
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Long-Lasting Power & Professional Build: Uses the NP-FZ100 battery for up to 580 shots per charge, enclosed in a durable, weather-sealed magnesium alloy body built to withstand challenging shooting conditions.
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Smart Hybrid Design: Perfect for both photographers and videographers, blending pro-level stills capability with cinema-grade video functionality for the ultimate all-in-one creative tool.
In the box:
- Sony Alpha a7 IV Mirrorless Camera
- Sony NP-FZ100 Rechargeable Lithium-Ion Battery (2280mAh)
- AC Adaptor and Power Cord
- Sony ALC-B1EM Body Cap for E-Mount Cameras
- Shoulder Strap
- Accessory Shoe Cap
- Eyepiece Cup
- USB Type-C to Type-A Cable
- Limited 2-Year Warranty